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MURAL ART EFFECTIVE PUBLIC COMMUNICATION

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MURAL ARTEFFECTIVE PUBLIC COMMUNICATION

INTRODUCTION MURAL ART

WHAT IS MURAL ART?

Artwork that was painted on wall, ceiling or permanent surface.

other largeMust harmony when incorporated with architectural elements of given spaces

Two types: Interior muralExterior mural

MURAL ART 1: 1“AH MAH AND

AH SOON”

ARTIST BACKGROUND: SIMON TAN

• Famous Penang artist noted for his paintings of scenery in Penang.

• Received numerous awards related to his art: Tanjung Heritage Art Award (2007) and Cornucopia of Malaysia, Excellent Award (1996).

• Member of the Penang Art Society and Penang State Museum & Ar

This mural is the second mural painted by Simon Tan in Chew Jetty, Penang. The mural depicted an old lady laughing with her grandson on a wall of a wooden house at the entrance of Chew Jetty.

Unlike the “Ah Kong & Ah Mah” mural which was painted at the ground level, this mural was painted one storey up. This makes it harder to be vandalized.

DESCRIPTION OF THE MURAL ART

THE CONCEPTS1. Face to face communication - Depict a grandmother and a grandson are having a good time interacting and communicating with each other by face to face.

2. Interpersonal RelationshipsThe mural depicts a close relationship between family members which are grandmother and grandson. The relationship is a happy, peaceful and harmony relationship.

4. Nonverbal messages- Facial expressionThe wide smiles on the faces of both grandmother and grandson show that they are happy.- Hand gesture -Praising her grandson -Happy with his grandmother’s praise

5. First impression- Harmony, peace, happy and joyful feeling or atmosphere- Positive first impression.

3. Connotative meaning- Pigeon is frequently used to show peace and love- Depict that the grandmother and grandson are having a good and peaceful time.

MURAL ART 2: 1“LITTLE GIRL

IN BLUE”

ARTIST BACKGROUND: ERNEST ZACHAREVIC • A young Lithuanian

artist, born in 1986• Also known as Zach• Living in Penang• Has extensive training

in fine arts and traditional painting

• Graduated with a university degree at the National School of Graphic Arts in the city of Vilnius in 2005

• Graduated with honors at the school of fine arts at Middlesex University in 2009. 

DESCRIPTION OF THE MURAL ART

This mural was based on a real photograph of a little girl dressed in blue and pushing herself up with both hands on the tables.

In the original photograph, the little girl has her hands on the side of tables, but in the mural, she is perched over the two windows.

The shadow was carefully painted to make it more realistic.

THE CONCEPTS1. Non-Dominant Cultural Communication- The artwork is done by the artist from different culture , there was no any dominant cultural

5. Subjective perception- constructed meaning of the physical world- Many peoples think that is the "scariest" of the murals as the little girl doesn't seem to be smiling, or perhaps she's so large, or perhaps it's due to her hair over her eye4. Selective perception

-Some people think it is a scary as the mural art as her hair covered her eyes- They ignore the information that the girl is concentrated in her kung fu

3. Nonverbal Communication- : The art is telling others the girl is practicing her Kongfu’s move by her dressed and move.

2. Intercultural communication- The girl inside the art is practicing the kongfu’s move . The artist is trying to show the culture of others races even he is not a chinese . .

MURAL ART 3: “KID SITTING ON BOOKS”

ARTIST BACKGROUND: KANG BLABLA • Born on 7 April 1989

• Events participated: Meeting of Character #5 2012, MGCCON 24 Hour Comic Competition 2012, Maxis Raya Open House 2013, Art of Blue GAP 2013, Tresfest 2013, Cafta 2013

• Personal Interests: illustrations l comics l character design

DESCRIPTION OF THE MURAL ART

This mural shows a young boy dressing smartly sitting atop a stack of books with an open book on his hand. Books can be seen floating around the boy and the boy looks worrying. A large wooden box was painted into a book and placed in front of the mural. The box is used as stairs for the people to take photo.

THE CONCEPTS1. NONVERBAL COMMUNICATION- The boy is frowning and

crossing his legs.- Indicate that he is

thinking and worrying.

2. NONVERBAL CUE- The boy gives the viewers

first impression of rich and noble because of his suit and golden crutch.

3. PERSONAL SPACE- The boy isolated himself

in the realm of books. - Does not have desire to

communicate with others.

3. FIRST IMPRESSION- The colourful background

give an impression of imaginary.

- The flying books portray a sense of mystical and chaotic.

3. SYMBOLIC INTERACTIONISM- The books represent

knowledge and wisdom.- The flying books

represent imagination.

MURAL ART 4: “KIDS WITH BALLOON IN PINK BACKGROUND”

ARTIST BACKGROUND: MICHELLE YEOH •Graduated from The One

Academy with Diploma in Digital Animations.

•Events participated: COMIC FIESTA 2011 and 2012, IACT mural demo, Samsung Horse Design and Timberland 2013 Anniversary

•Clients: Carlsberg, Dulux, Sancoraand etc…

DESCRIPTION OF THE MURAL ART

“Kid with Balloon in Pink Background” is to bring back the childhood memories where life is carefree and problems never crossed our life. Follow the soul of your heart to achieve your dream with no fear and no backing down. Just like the children walking towards an unknown imaginative word without fear but with joy and excitement.

5. Connotative Meaning- Balloon literally means

joy and happiness. Children literally means innocence. 4. Long-term

memory - 3 main subjects that its

already made an imprint on our brain about innocence, that is, variety of colour, balloon, and candy or you can say as the imaginative world.

1.Subjective Perception - Everybody has different

thinking on the same particular subjects.

- Peoples perceive colour in different way, some person perceives blue as clam but some perceives as distress

- Pink used to bring meaning of hope and imaginative

3. Body posture- green colour shoulder is leaning

towards the pink world, conveying a message to the viewer that he is exited and eager to enter the pink world.

- Red colour shirt girl’s smile shows innocence and happiness and her eyes looking excited and happy just by holding a balloon on her hand.

2.First impression - colourful balloon shows

childhood memories and innocence of children

- pink building and trees that are made up of candy shows an imaginative world.

THE CONCEPTS

THANKS !!