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FirstGiving for Beginners

FirstGiving for Beginners (April 2013)

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New to FirstGiving or just need a refresher? Join us for an overview of your premium nonprofit account so that you can make the most of your fundraising. We’ll cover: - Customizing your nonprofit start page - Creating an event - Viewing and managing your reports ...and much more!

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Page 1: FirstGiving for Beginners (April 2013)

FirstGiving for Beginners

Page 2: FirstGiving for Beginners (April 2013)

• Part I: Your Admin Area

• Part II: Create Your Nonprofit Start Page

• Part III: Create Your Event Page

• Part IV: Useful Stuff You Should Know About

FirstGiving for Beginners

Page 3: FirstGiving for Beginners (April 2013)

Your Admin Area

Page 4: FirstGiving for Beginners (April 2013)

The Home Tab

• General overview of your FirstGiving activity

• Graph in center of the page may say "Data cannot be found" - just means you have not had any fundraising activity yet

• Contains links to other parts of the nonprofit account area

• You can access the Success Center from this screen

Page 5: FirstGiving for Beginners (April 2013)

The Events Tab

• View all your events, add new events, and manage offline donations

• If your fundraisers receive offline donations (checks or cash), those can be entered from this tab  

• To add a new event, click the Create New Event button. We’ll walk you through this tab in more detail later in this webinar.

Page 6: FirstGiving for Beginners (April 2013)

The Nonprofit Page Tab

• Set up and manage your nonprofit start page

• Your hub page on FirstGiving

• Edit your mission statement, logo, YouTube video, and banner (appears on every fundraising page as well as your nonprofit start page), more on setting this up later.

Page 7: FirstGiving for Beginners (April 2013)

The Nonprofit Page Tab

Page 8: FirstGiving for Beginners (April 2013)

The Reports Tab

• Allow donors to cover FirstGiving transaction fees

• FirstGiving Charts: view graphs of your fundraising and compare events against one another or view their progress over time 

• Download an EFT Form: set up weekly electronic fund transfers if you'd like to switch from monthly check payments

• Add custom codes to your payment reports 

Page 9: FirstGiving for Beginners (April 2013)

The Reports Tab

Shows all the official events you have set up as well as all the grassroots pages that have been created.

• Team details: this report will appear if you have teams turned on for an event 

• Participant details: this will appear if you are using custom registration for an event and will contain answers to registration questions, as well as fundraiser information

• Fundraiser details: this will show info on everyone who has made a fundraising page for this event

• Donor details: this will appear if the event or page has received donations and will show info on the donors

Fundraising Summary

Page 10: FirstGiving for Beginners (April 2013)

The Reports Tab

• Information on all donations made outside of fundraising pages

• These donations can come in via the Donate button on your nonprofit start page or via the Online Donate Button you can install on your own website (we'll take a look at that later)

Direct donations

Page 11: FirstGiving for Beginners (April 2013)

The Reports Tab

• Information on all the funds FirstGiving has sent to you

• Each payment will have its own line item, and you can click the Payment Details icon to see an in-depth breakdown of each donation that went into that payment

Payment summary

Page 12: FirstGiving for Beginners (April 2013)

The Emails Tab

• Manage your communications with users --  send targeted emails to a specific group of people or handle the automated emails that come from FirstGiving when anyone donates

• Click "Auto-Email Settings" to edit your automated email message - this will be appended to the receipt sent to all donorso This message is a good

place to mention that donations are tax-deductible - if you do so, your donors can use this receipt as a tax receipt

Auto-email settings

Page 13: FirstGiving for Beginners (April 2013)

The Emails Tab

• Clicking "Compose new email" allows you to send out emails to specific groups of people - you can select either Fundraisers (people who have created a fundraising page), Event Registrants, or Donors

• Filter these people further using the criteria dropdown menus - use as many filters as you need

• When composing the email, you can enter operators like [First Name], which will be replaced with the recipient's actual first name when you send the email

Compose new email

Page 14: FirstGiving for Beginners (April 2013)

The Widgets Tab

• Buttons you can install on your own website to accept donations, display fundraising totals and top fundraisers, or house your FirstGiving registration

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The Widgets Tab

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The Widgets Tab

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The Widgets Tab

Multiple giving levels

Advanced Features:• pay the fee• recurring donations• donation notification emails (to

you, the nonprofit, as donors already receive an automated donation confirmation email)

• customized thank you email

Online Donate Button

Page 18: FirstGiving for Beginners (April 2013)

The Widgets TabOnline Donate Button

Ways to install your button

• On your website• install it yourself or send it to someone else to install it for you

•On Facebook

•As a QR Code

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The Widgets TabTop Fundraisers and Total Raised

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The Widgets TabEmbedded Registration

• House the FirstGiving registration and fundraising page creation process right on your own website

Page 21: FirstGiving for Beginners (April 2013)

The Settings Tab

• Manage the users who have administrative access to your nonprofit account

• Change your own account information and add or edit other users

• 3 levels of access: Admin, Standard, and Event Restrictedo Admin can do everythingo Standard can see everything

but not make changeso Event Restricted is the same

as Standard everywhere in the account except if you choose to give them access on a particular event - they will be the same as Admins for that event

Page 22: FirstGiving for Beginners (April 2013)

Creating Your Nonprofit Start Page

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The Nonprofit Page Tab

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Creating Your Event PageCreating Your Event Page

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Creating Your Event Page

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Creating Your Event Page

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Creating Your Event Page

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Creating Your Event Page• Connect an Eventbrite ticket sales

event to fundraising on FirstGiving

Integration with Eventbrite

Page 31: FirstGiving for Beginners (April 2013)

Creating Your Event Page

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Creating Your Event PageUseful Stuff You Should Know About

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Creating Your Event PageOffline Donations

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Creating Your Event Page

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Creating Your Event Page

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Creating Your Event Page

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Creating Your Event Page

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Creating Your Event PageFundraiser Email Tool

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Creating Your Event Page

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Creating Your Event Page

Page 41: FirstGiving for Beginners (April 2013)

Creating Your Event Page

Add/import unlimited

contacts from multiple sources

Add/import unlimited

contacts from multiple sources

Edit First/Last name data for each contact

Edit First/Last name data for each contact

Page 42: FirstGiving for Beginners (April 2013)

Creating Your Event Page

Add mail merge fields for

personalization

Add mail merge fields for

personalization

Choose a template msg, or write your own

Choose a template msg, or write your own

Updated design features your

nonprofits’ brand

Updated design features your

nonprofits’ brand

Page 43: FirstGiving for Beginners (April 2013)

Q & A

More burning questions? Visit the Success Center or email us at

[email protected]