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BLOGGING 101 OR “HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING” © Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

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HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

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Page 1: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

BLOGGING 101OR

“HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH

BLOGGING”

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 2: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Hello! My name is _________

SYED SYAHRUL ZARIZI SHAFIQ MUSTAPA FIKRI MISRI

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 3: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Once Upon A Blog

1999 by Evans William

2005 by Matt Mullenweg

2006 by Jack Dorsey, Biz Stone, Evans William

2007 by David Karp

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 4: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Setting up

• Choose popular blogging platform– The template design already been optimize for all

popular search engine and mobile browser– Fast, reliable and minimal downtime– Ample storage space• Blogger (blogger.com)• Wordpress (wordpress.com)

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 5: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Setting up

• Choose catchy & suitable blog name– Choose according to your main interest & what

are the contents will be– If a personal blog, just use your real name• Nurskitchen.blogspot.com (cooking)• Nursphoto.blogspot.com (photography)• Nursstyle.blogspot.com (fashion)• Nurstravel.blogspot.com (travel log)

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 6: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Setting up

• Choose suitable template & colors– Be honest and write as you are talking to your

close friends– Choose easy to read font, font color and font size– Clean template, don’t put too many banner,

unnecessary pictures– Choose language style you are most comfortable

with, avoid being too formal

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 7: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Setting up

• Write sincere and engaging postings– Mention name (of friends or family) to show

sincerity or realness to your post– Use simple to understand language– Avoid SMS language and incorrect spellings

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 8: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Type of blogs

• Text– Consist of text and personal thoughts– Suitable for blogger that heavily focused on

content– Story must be engaging, or funny

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 9: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Type of blogs

• Photography

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 10: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Type of blogs

• Photography– Consist mainly of photos– Colorful and of high quality– Have significant and with narrative– Register free photo sharing service and embed it

on your blog• Flickr.com• Instagram.com• Photobucket.com

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 11: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Type of blogs

• Video

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 12: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Type of blogs

• Video– Consist mainly of videos– Interesting content, short and high definition– Good audio quality and presentation– Register free video sharing service and embed it

on your blog• Youtube.com• Vimeo.com

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 13: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Type of blogs

• Hybrid (text + photo + video)

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 14: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Gaining Readership

• Link exchange– Change your URL with friends and family members

• Competition – Simple quiz, competition– Essay, photography, etc– Type/price of prize does not matter, people like free

stuff– Coupons, books, cash, etc– Announce the winner in a grand style, to show

appreciation

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 15: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Gaining Readership

• Quality Content– Use bombastic words in your title to attract

attention such as • The most popular• The best• Top 10 _ of all time• The greatest• The easiest• The most beautiful

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 16: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Gaining Readership

• Quality Content– Divide your posting into several part so reader will

come to read the next part• The most popular university courses in Malaysia part 1• The most beautiful mosque in Johor part 1• How to make the super duper ultra delicious mee

racun part 1

• Promote– Word Of Mouth & use email, social medias

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 17: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Gaining Readership

• Send / share links to forum / community or content aggregator– Petalingstreet.org– Blogged.my– Reddit.com– Digg.com– Cari.my

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 18: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Gaining Readership

• Things you know– About your interest ; movies, art, music

• Simple, easy to understand language– Avoid SMS language or miss-spelling

• Follow trend– Write about current issues, hot news or trends• Olympic 2012• Imam Muda• Dato Lee Chong Wei

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 19: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Maintaining Readership

• Reward loyal readers• Reward followers & commentators – Free e-book– Link their blogs yours– Reply their comments– Listen to their ideas and go from there– Organize ‘the tarik’ session

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 20: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Maintaining Readership

• Be consistent– Make sure you write consistently, example • One post every 3 days • One post per week

– Don’t offend your reader• Don’t use rude words, NSFW picture or videos

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 21: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Monetize Your Blog

• Adsense.com • Banner ads • Text ads • Advertoril post – Write or allow other people to write posting

about their product for monetary gain

• Blook (blog + book) – Select your best posting and make a book out of it

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 22: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Monetize Your Blog

• Nuffnang.com.my• Advertlets.com– Both are local companies

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 23: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Integrating With Social Media

• Add social media buttons to blog post to make it easier to share– Addthis.com

• There are lots of social media services you can add to examples;– Twitter – Facebook – Linkin etc

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 24: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

Parting words

• Everyone can be a blogger. If you can’t write, take photo or video.

• Engage your readers. Treat your reader as your close friends

• CONTENT IS KING. Remember, good content will be read and refer for years to come

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Page 25: HOW TO MAKE FRIENDS, INFLUENCE PEOPLE AND MAKE MONEY THROUGH BLOGGING

About the speakers

© Syed Syahrul Zarizi, Shafiq & Fikri 2012 All rights reserve

Syed Syahrul Zarizi B Syed Abdullah A educator and have been blogging since 2004. Since then, some of his postings have been used by youths to enhance their skills (in video making and photography) and postgraduates in preparing their thesis on blogging culture in Malaysia. In 2011 he organized TEdxJohorBahru, an idea sharing event to encourage students to engage in social media and develop their confident level. He had also trained government staff in photography and videography (IKM Johor Bahru, Pejabat Setiausaha Kerajaan Negeri Johor). Today, he is active in engaging people in developing their technical and soft skill through free video tutorial especially photography and technology-related apps and websites  Blogs and websites  http://syedsyahrul.blogspot.com http://youtube.com/syedsyahrul http://vimeo.com/syedsyahrul http://twitter.com/syedsyahrulhttp://sirehdancengkeh.com (currently not active) http://artondisplay.net (currently not active)

Mohammad Shafiq Bin Mohd Mustapa An IT Specialist since 2000. One of the key person to develop official website for Johor State Government in 2001 and maintained it through 2005. From HTML,Web Server, DNS Server, Server Hosting are all configured by self. Been blogging since 2001 , where Blogspot and Wordpress are not present yet. Set up numerous blogging platform on wordpress and blogspot for friends and family. The passion of making web apps are strong and lately mobile apps are growing and dive in into Android programming. Blackberry, Windows Phone 7 and iOS are in the midst of learning and to cut short HTML5 is the best way to develop apps all across platform. Blogs and websites  http://www.linkedin.com/in/shafiqmustapahttp://jbfoodclub.comhttp://sicksand.tumblr.comhttp://codedb.nethttps://play.google.com/store/apps/developer?id=Shafiq+Mustapahttp://appworld.blackberry.com/webstore/content/reviews/119747/?lang=enWordpress from 2.x til 3.4.1

Mohamad Fikri Misti

Fikri had been blogging since 2007. His early postings were mainly about his life as a student of a university north of Peninsular Malaysia and share life experience with blogger community. Later, he use it as platform to improve writing skill & his online portfolio, gain readers feedback and make friend with an experience people in writer/blogger community.

An active Twitter user, he is also an independent blook (blog postings that are turn into book) and zine publisher. His wish is to become a well-known and prolific writer. Today, he try to gather potential young writer/blogger to involve in his zine project. The objectives are to improve their writing skill, build up the confident to present their writing to public and come up with young writers community that bring fresh idea to readers.

Blogs and websites

http://fikrikacak.blogspot.comhttp://twitter.com/fikrikacakhttp://jujurdarijiwa.blogspot.com/ (currently not active)http://3tahunmencaricinta.blogspot.com/ (currently not active)