How to start affiliate marketing online
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I. Affiliate marketing guides
Learning how to start an online affiliate business can be a real challenge for anyone whos new to the industry. Theres a lot to learn and if you arent careful there are some major mistakes you can makebut for the most part starting an affiliate business is a very simple and great passive way to earn an income online.Affiliate Marketing
Starting an Online Business with Affiliate Marketing
For anyone who has wondered how to start an online affiliate business there can be a lot of people who will try to answer the questionand at least half of them are charging money for the solution.
The best way to learn how to start an online affiliate business is through trial and error and seeing what works best for you. Naturally many people who want to get into internet marketing dont have the luxury of making huge mistakes along the road to success, so whats the alternative to just diving in and learning it all yourself? To learn how to get started with your own affiliate marketing business online, read on.
Firstly, what exactly is an affiliate business? Building a business online as an affiliate is the practice of promoting other peoples products or services and making a commission off each sale. Through marketing online as an affiliate you can earn money promoting high quality, high priced products that will earn you big commissions.
The catch is that you need to turn this into an actual business to remain profitable and live off of the wealth that can be accumulated with online internet marketing. Treat your online affiliate business as a real business and not just as a hobby or experimental stream of income. Lets take a look at the basic steps required for starting a successful affiliate business.
Step #1.) Identify what you want to promote and how large you want to grow your business. Try to find out what you want to promote and decide how serious you are about building the business. Is this something youre doing for extra income while youre going through college or is this your new sole source of income? Outlining how large you want to shoot for will help set your goals and give you a better chance at succeeding.
Since youre reading this Im going to assume you agree with the phrase the skys the limit. Once you establish how your business will work and profit theres really no limit on how large you can grow it. Do you want to promote weight loss products, internet marketing products, real estate courses or programs? Try to find out what youre interested in selling and make sure theres a market for it as well as decent commissions to be earned.
Step #2.) Consider how you plan to promote the affiliate products or services. Do you want to simply send traffic to a small blog or do you want a large authority website that will eventually have thousands of pages? The advantages of going small with a blog or static HTML site will be that you can rank easier and target less competitive keywords. An authority site is a lot more like a long term internet marketing business plan. If you want to start off with an authority site youll have a significantly more difficult uphill battle but the reward is often well worth it. That being said you can also go the safe route and build more modest sites that can fund future projects like authority sites.
Step #3.) Learn how to drive traffic. Traffic generation is literally the blood of your business. If you cant get new traffic to your sites you wont make sales and you stand no chance at growing your business into a successful one. This being said, try to learn everything you can on traffic generation. Learn about search engine optimization (SEO), video marketing, article marketing, email marketing and other ways to generate traffic.
Its always important to remember to never put all your eggs in one basket when it comes to traffic. Try to diversify where your traffic comes from so in the event of an emergency you dont lose all your traffic at once. Additionally you can always drive paid traffic through Google Adwords or Yahoos Small Business Network but this requires a bit more knowledge and experience.
Step #4.) Identify what works, repeat, reinvest. Once you begin making sales from your website and marketing efforts youll be well on your way to building a true business. The only step left is to identify exactly what is making you sales, repeat that method and then reinvest the profits to either ramp up your efforts or to create new sites. You can reinvest by outsourcing the workload of traffic generation and marketing your sites.
Over time the more you do this the more youll be able to easily start up a new website, make it profitable and then move onto the next one. Depending on your growth goals you can eventually have several sites (or one main authority site) that generates all your income needed. Reinvesting and monitoring your results is extremely important though so always keep tabs on what exactly is creating the sales. Split test landing pages and begin to track your traffic through programs like Tracking202 when you feel comfortable with it.
Step #5.) Remember you are a business. Businesses pay taxes, often have employees and sometimes have offices where they work from. If this is where you aim to go with your affiliate business make sure you keep in mind that you need to function like a true brick & mortar business. Keep track of financial records, keep tax records for any employees and make sure you write off appropriate expenses like an office or transportation.
Once you grow your affiliate business to your desired size and profitability you have a lot of options to expand even further to make more money. If you find one product youre promoting does extremely well you can research that product, purchase it and make a similar product that fixes the same problem and targets the same niche. Now you have your own product where you can keep 100% of the commissions and actually recruit your own affiliates to do the legwork of promoting it.
This is often what super affiliates do after a certain period of time profiting from a niche and its a great way to scale the business quickly. However this isnt necessary at all and you can still make more than enough money through promoting other peoples products as an affiliate.
II. Affiliate marketingstrategies
Affiliate marketing is a low-cost way for merchants to build awareness and showcase their products and services. The model is simple; it works as a commission-based referral system. A partner or affiliate markets a merchant's products for a "piece of the pie."
Affiliate marketing experts often make an income that can tally over five figures per month, however only 1 to 5% of thousands of marketers achieve this level. When an affiliate reaches this elite level they are often referred to as a "super" affiliate.How does one become a super affiliate? Can anyone do it? Super affiliates have common tactics that they embrace and put into place. Anyone can become a super affiliate, but it will not come without blood, sweat, and a hefty time commitment. The typical super affiliate possesses the following traits: Persistence Patience Thirst for Knowledge
These three traits combined with the following strategy gives you the formula for the makings of a "super" affiliate.
1. Find a Unique NicheThe mistake that many affiliate marketing hopefuls have in common is that they try to offer everything under the sun rather than focusing on a specific niche market. Do not scatter your efforts, focus on your niche, promote it, and sell it well.
2. Search Engine MarketingOnce you've built your affiliate storehouse you will need to promote it. Many affiliates use pay-per-click engines. I suggest that you learn how to achieve organic search results or hire a search engine marketing company. This will save you from spending all your profits on pay-per-click engines. Only use pay-per-click engines if you know what you are doing, otherwise all your profits may end in the hands of Google Adwords or Overture.
3. Know Your Product, Know Your AudienceCreate a resource. By taking the time to learn about the products and/or services that you are offering you can create information that builds your credibility. That credibility builds trust. If your viewers do not have trust in you more than likely they will not purchase from your storehouse. If you want more information on the psychological process that an online buyer goes through I suggest that you read my article on the Five Levels of Internet Marketing and the Sales Process. This will help you in creating a web site that converts well, which in return will increase your cash flow.
4. Don't Put All Your Eggs in One Basket
Promote products from different merchants. This way if you have a problem with receiving payment from a merchant, or their products do not convert well the effects on your business will be minimal. Watch out for exclusivity agreements; remember this is your business. Protect yourself and diversify so that you do not feel the famine effect if something goes wrong. There is absolutely nothing wrong with promoting niche products from different merchants.
5. Seek Knowledge and Embrace Change
If you are familiar with Internet marketing at all you know that what worked three months ago may not work today. Stay on top of the trends. Seek knowledge, start by learning something new about affiliate marketing daily. For example remember those marketing tools called "banner" that use to drive sales at an astronomical rate a few years ago? Well those banners developed a term called "banner blindness." That means most online viewers will not click on banners even if they do pertain to what they are looking for. To be a "super" affiliate you must always spend time reading, learning, and embracing the changes in Internet marketing.
6. Don't Give Up
It's hard to do, and most of the time those dabbling in affiliate marketing give up way too soon. Monitor your statistics, watch to see what is working and what is not. Make changes when necessary. Do one thing daily to promote your storehouse and be patient. Before you know it you will start getting payments.Remember that it will not happen overnight. Encompass and develop the persistence, patience, and knowledge. Then follow the tactics I've mentioned above and you are on your way to becoming a "super" affiliate.
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