{Main Task Initial Ideas

By Liam Attridge

The aim and purpose of this PowerPoint is to receive peoples, and mainly my target audiences, feedback and impressions of my initial ideas.

This in turn will allow me to edit my ideas and produce a magazine front cover, contents page and double page spread that I know my target audience would enjoy.

To do this, I will ask my peers to take a look at this PowerPoint with me present, and I will jot down their reactions and some of their quotes. This will allow me to assess their thoughts and feelings in relation to the ideas I presented to them.

Aim and Purpose

Magazine Name – BAM!

BAM! Stands for British Alternative Music in my alternative magazine, what the acronym stands for will be edited depending on which of the 3 ideas I decide upon.

Similar content to Q

Cover a wide range of genres and popular music

Colour Scheme: Red, Black, White, Blue – British

Audience – 16-35 year olds (peer group, young adults, and middle aged adults) – both genders

One letter title

Layout similar to one shown

Upper class look

Idea One

General Feedback “I like the audience, quite broad and can draw

people in”

“Colour scheme matches most music, associate that to Britain”

“Colour scheme may be a bit too ‘in your face’ ”

Acronym idea is good, colour scheme is unusual. Layout looks a little cramped. Having title in similar position shown would be a bad idea.

Idea Two

Genre: Indie Rock

Colour Scheme: Red, Yellow, Black, White

Audience – 16-20 boys

One letter title

Layout similar to one shown

3 images of same person on front cover

Placed on front cover via effects

In example – ripped

Different in my magazine

General Feedback

“I like the specific audience for a specific genre”

“The colours sort of stand out, the red and the yellow”

“Looks crowded”

3 images could be tough to do – if pulled off would work well

Nice genre – specific

Focus on alternative rock

Have the artist coming into the title like shown (middle man)

Colour scheme: Red, White, Black (staple of all my magazines)

Audience: 16-20 year olds – boys

Title goes across top

Layout similar to one shown below, without the multiple images of different bands.

Less of a messy look as well, not upper class, but not messy

Aesthetically pleasing

Idea Three

General Feedback “They are colours I would associate with a rock

band”

“I like the focus on alternative as it matches the acronym”

Nice idea w/ main person in front but bit too simple

Audience range is specific

Mix the ideas together as every idea has some good elements

Idea One: The people I asked liked the audience range, stating that the versatility of the audience matches the versatility of music covered in the magazine. They also liked the colours and felt it represented Britain and felt it was an original and fresh idea, but I was also told it might be a bit too “in your face” and that the blue and the red might clash. I was also told that the layout shown in the image looks a little crowded, so I might have to steer clear of using that kind of layout.

Idea Two: I was told the colours are good, with the yellow and the red standing out against the black and white. I was also told my audience was good, it is a specific genre so having a specific audience would benefit that. The 3 image idea received a mixed reception, I was told that if I could pull it off it would look really good, but that it would take a long time to do effectively.

Idea Three: Again, I was told the audience choice was good, with the colours reflecting the masculinity of the audience I was aiming for. I was told that the title I had in mind (BAM!) was a nice idea, and that the placement of the people would be good although perhaps a little bit too simple. I was informed that Idea Three may be a little bit too crowded though, and may have too much going on, and I was told that although the colour scheme was good, there was not much variety in my ideas and that white, black and red appear in every one.

Overall Feedback Summary

I decided that the best idea would be to combine all three and take the positives from each one. I will create an alternative rock magazine, as people seemed to like the magazine title I had came up with to accompany it, and subsequently use the Red, White and Black colour scheme.

I will use the three image idea, as although it got a mixed response based on its difficulty, a challenge is never bad and if I pulled it off it could look really good.

The acronym idea which I got from the Magazine Q, as mentioned above, will be used in my final magazine.

I was told my idea 1 looked crowded, so I feel I will run with a simplified version of that layout, having the coverlines besides the main coverline going around the headlining band.

What I am going with