Chris Burdge bWEST Interactive

Chris Burdge 250.508.7761 www.bwest.ca

For College Grads

Credentials

  Online marketing since 1994   Using LinkedIn since March 23, 2005   McCann Erikson, Publicis, Cove-Ito (Japan)   Founded bWEST – July 2009   Co-founded Social Media Camp 2010

Top 4 reasons to use Linkedin

1.  Manage your professional identity 2.  Demonstrate expertise 3.  Networking / Connections 4.  Look for opportunities

Ways to use LinkedIn

Chris Burdge 250.508.7761 www.bwest.ca

1. Create a professional Profile

2. Add Connections

3. Get / Give Recommendations

4. Groups – connect & engage

What can you do…

5.  Increase your visibility

6.  Scope out the competition

7.  Apps: blog, slideshare…

8.  Research prospective employers

What can you do…

1. Not displaying a photo 2. Profile not completed 3. Not listing websites 4. Not claiming personal URL 5. Inappropriate connections

Top 5 mistakes…

When connecting…

Questions  ?  

Chris Burdge 250.508.7761 www.bwest.ca