1. Synthesis MEDIA LITERACY FOR ELEMENTARY SCHOOL TEACHERS
(ML4T) University of Zagreb, Croatia May 11 - 15, 2015 2. Igor
Kanizaj Renee Hobbs 3. Media Literacy Leaders in Croatia 4. View
and Discuss our Talk Shows 5. BrainPop.com Media Literacy 6. Being
Responsible as a Producer and Consumer The Signmakers Assistant by
Ted Arnold 7. Media literacy is an expanded conceptualization of
literacy Media literacy is the ability to access, analyze, create,
reflect and take action using media texts, tools and technologies
8. PEER-TO-PEER FILE SHARING Day 1 Media literacy is a response to
the contemporary cultural environment Media literacy enables people
to be lifelong learners Media literacy is an expanded
conceptualization of literacy Media literacy educators use a wide
variety of instructional practices to advance five core
competencies Media literacy educators are passionate about its
transformative value and research is demonstrating its
effectiveness 9. LOVE HATE PRINT VISUAL SOUND DIGITAL Everyone has
a love-hate relationship with media, technology and popular culture
10. ACCESS expanding the concept of literacy 11. PEER-TO-PEER FILE
SHARING Day 2 Consumer culture is an ideology that operates from
cradle to grave Children need practice to recognize how messages
are designed to inform, entertain and persuade Propaganda can be
used for beneficial or harmful purposes Advertising links products
with feelings by using many techniques to appeal to our identity
and our emotions Media literacy educators use creative strategies
to help children develop critical thinking skills about
advertising, persuasion and propaganda 12. PEER-TO-PEER FILE
SHARING Days 3 & 4 Media analysis and production projects can
be done with low tech or high tech texts and tools Media production
activities build problem-solving, creativity, critical thinking,
communication & collaboration skills When we create media, we
appreciate how carefully messages are constructed and how deadline
pressures may affect quality Creating media messages is a pedagogy
of learning that promotes intellectual curiosity and high levels of
engagement Media literacy can be integrated into all the subject
areas of the elementary curriculum 13. Key Concepts of Media
Literacy 14. Messages are Representations Messages Influence our
Attitudes and Behaviors People Interpret Messages Differently
Messages Use Different Codes and Conventions Messages Have Economic
& Political Power 15. ACCESS expanding the concept of literacy
16. Thank You!
