Founded 1993

“Conservation through use”

The project “Improve a Heritage Site”

The main objective :

To improve awareness of heritage among children andyoung people, age 7-17 years

Established in 2000

6 campaigns completed since inception

The seventh campaign in preparation

Requires small financial resources, and a smallorganization

Through collaboration with national and localpartners, excellent results have been achieved

”Improvea Heritage

site”

”Improvea Heritage

site”

Ministry ofEnvironment ,

Ministry ofEducation

Ministry ofEnvironment ,

Ministry ofEducation

Directorate forCulturalHeritage

Directorate forCulturalHeritage

MunicipalitiesMunicipalities

Local museumsand localhistory

societies

Local museumsand localhistory

societies

Directorate forNature

Management

Directorate forNature

Management

SponsorsDNB NOR Bank

Foundationand others

SponsorsDNB NOR Bank

Foundationand others

Schools andteachers

Schools andteachers

The main partners of ”Improve a Heritage site”

NorwegianHeritage

Results after 6 campaigns- Cleared 1200 heritage sites

- Mobilized 23.000 children and young people

-Involved 1100 schools of 3500 in Norway

The campaigns have achived

- To create awareness for neglected heritagesites

- Cooperation between established players inthe field of heritage and young people

- Understanding among young people aboutthe importance of local heritage

The time dimension for each campaign24 months

Reporting,evaluation and

rewards

Implementingthe projects

Registration andapproval of

projectssubmitted

Inviting andbriefing the

schools aboutthe comingcampaign

Preparematerials andinvitations to

next year'scampaign

Findingsponsors

Year one:Preparation of materials and invitations

Year two:Implementation

Can be implemented over a shorter time if the climate permits!

How to communicate with 3500 schools?Use of well designed website and extensive use of E-mail

1. Invitation to all potential participants2. Explaining how the projects should be described and implemented3. Registration of completed projects4. Disbursement of funds to the participating schools5. Registration of completed projects in the Network for Environmental

Science, University of Bergen

All information about the campaign are awailable on the website

All software in use is of a basic type

The cost associated with each campaign- Average cost of managing the last 4 campaigns Euro 40 000

- Additional cost related to the funding of tools andequipment, between Euro 30 000 and Euro 75 000 annually

- Prizes for the 10 best classes in each campaign Euro 12 000

The work load for the project manager varies considerably throughout the life ofeach campaign. The average is about half a year, spread over 24 months

Important lessons learned from the campaigns (1)

- School children can strongly identify with local heritage sites

- Local heritage projects may give the school children a bettercomprehension of other school subjects

- Identify public and private sponsors

- Have access to the school organizations

- Have motivated teachers

- Involve local authorities, local museums, local history - societies, themunicipality's own heritage organization(s) and volunteer

- Cooperation with the Network for Environmental Science, University ofBergen, valuable for future documentation and education

Important lessons learned from the campaigns (2)

How can this project be of use to others?

By identifying partners private or public that are present at national,regional or local levels

By mobilizing schools, teachers, local museums, history societies and localauthorities

Give attention to local heritage sites

Target regional and/or local sponsors who identify with the localcommunities

The IT/software solutions are simple and easily transferable

It’s a low cost project, which sponsors traditionally want to identifythemselves with

For further information please contact

Norwegian Heritage Foundation(Norsk Kulturarv)post@kulturarv.no

www.kulturarv.no

Phone: 0047 469 75 100