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Music video Treatment The.madpix.project ‘when the sun goes down’

Music Video Treatment

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Music video Treatment

The.madpix.project‘whenthesungoesdown’

That’sthewayX8

Whenthesungoesdowntonight,

Therewillbeone thingonmymind

Wanttodiscover

Apartofme,

Setmefree,baby

I’monamissiongottafindmyspace,

I’vegottheworldtosee

Ledbyonly intuition,goesoutoftrace

I’monlycountingonme(onme)

Ohwhenthesungoesdown

AndwhenIcomearound

Ilighttheshadows

Richesthey’llturn todust,

Lifewiththatwanderlust

Thatissomehelltoknow(toknow)

That’sthewayX8

Whenthesungoesdowntonight,

Therewillbeone thingonmymind

Wanttodiscover

apartofme,

setmefree

Whenthesungoesdowntonight,

Therewillbeone thingonmymind

Wanttodiscover

apartofme,

setmefree

I’monamissiongottafindmyspace,

I’vegottheworldtosee

Ledbyonly intuition,goesoutoftrace

I’monlycountingonme(onme)

Ohwhenthesungoesdown

AndwhenIcomearound

Ilighttheshadows

Richesthey’llturn todust,

Lifewiththatwanderlust

Thatissomehelltoknow(toknow)

That’sthewayX8

Whenthesungoesdowntonight.

Lyrics

TreatmentThismusicvideo,complimentingThe.madpix.project’ssong‘whenthesungoesdown’, isaantiperformancevideowithemphasisonartisticconceptthatvisualizethetempoandstyleofthesong.Contrastingshotsofsunsetsandnighttimestreetlightswillreflectthelyrics‘whenthesungoesdowntonight','I'vegottheworldtosee’witheachshots colourinfluencingthenextinternaddingaflowandcontinuitytothevideo.

Asthesongbeginsaclose-uptimelapseshotofthesunsettingisshown,whichcutstoamid-shotthenawideangleofthesky,slowlyrevealingmoreofthecolourfulscene.

Thechoruswillhavestill closeupshotsofboldinkdropletsflowingintowaterandthekeylyricswillappearonscreeninboldwhitetexttogiveacleanmodernfeel tothemiseenscene.Theconceptoftheinkcloudsisthattheyarerepresentativeoftherushofemotions\Chemicals feltbythevocalist- ’setmefree’.Thesecondversionofthechoruswill lookslightlydifferent,havingthefootageupsidedownsothatthedropletsspreaduptheframe.Eachchorusismadewithinkdroplets,tobesimplemakingtheaudience lessdistractedbythevisualsandwillamplifythecatchinessandemotionofthelyrics.

Techniques and production detail's

ThefilmingfortheopeningsequencewillneedtobecollectedWhenthereisagoodweatherforecasttomakesureagoodqualitysunset iscaptured,suchasboldcolour'sandasomewhatcloudyeveningtogetgoodmovementofthecloudstobestcomplimentthetime-lapse.

Multiplecameraswillbeusedtofilmthesunsetbecauseeachsunset isuniqueandthereforethesameonewillneedtobecapturedfromthreedifferentshotsatthesametimetogetcontinuity.

Thesunsetwillbethebaseforthecolorizationofthemusicvideoandwilldrivethedifferentshotsused.Whilefilmingcarefulconsiderationofcolourandcontrastwillbeusedsothateachindividualscenewillhaveaflowwheneditedtogether.

Reference: colour, textures and mood