Prospecting & capturing

PROSPECTING & CAPTURING BUSINESS OPPORTUNITIES FROM

INNOVATION & TECHNOLOGY

SHRIRAM INSTITUTE FOR INDUSTRIAL RESEARCH19, UNIVERSITY ROAD, DELHI-110 007

Presented by :Dr. R.K. KHANDAL

Email : [email protected] Website : www.shriraminstitute.org

OUTLINE OF THE PRESENTATION

1. Defining Innovation

2. Dimensions of Innovation

3. Steps involved in Innovation

4. Driving force for Innovation

5. Technology

6. Technology Package

1. Defining Innovation

DEFINING INNOVATION

Innovation is sought at every step

Not necessarily, every development can be termed as innovation

Product

DEVELOPMENT CYCLE

Improvement

Modification

R & D

Technology

Material & Process

Requirement

Cost Quality

Value additionPerformance

IndustrialAcademic

Alternate Green

Alternative

New

Advance Simple

2. Dimensions of Innovation

DIMENSIONS OF INNOVATION

INNOVATIONSCIENTIFIC APPLICATIONS

BUSINESS DEVELOPMENT

TECHNOLOGY

DEVELOPMENT

SOCIETIAL UPLIFTMENT

Ordinary

Extraordinary

Gains

DIMENSIONS OF INNOVATIONParameter

Both are complementary and essential

While the ordinary innovations succeed due to the involvement and use of the local resources, the extraordinary innovations would need a special set up as also an altogether different nurturing approach

Ordinary Extraordinary

Significant Substantial

Coverage Local Global

Driving force

Skill Knowledge

Diffusion Society Technology

Degree Simple Advance

Impact Short Term

Long Term

Changing the way business is done in terms of capturing value

DIMENSIONS OF INNOVATION: ORDINARY

BUSINESS MODEL INNOVATION

Development of new marketing methods with improvement in product design, promotion or pricing

MARKETING INNOVATION

Creation or alteration of business structures, practices, and models

ORGANIZATIONAL INNOVATION

Implementation of a new or significantly improved production or delivery method

PROCESS INNOVATION

`

Introduction of a new good or service that is new or substantially improved

DIMENSIONS OF INNOVATION: ORDINARY

Refers to service product innovation which might be, compared to goods product or process innovation

Sourcing of input products from suppliers and the delivery of output products to customers

Introducing a different product or service within the same line

PRODUCT INNOVATION

SERVICE INNOVATION

SUPPLY CHAIN INNOVATION

SUBSTANTIAL INNOVATION

Providing the assistance to the users to value add their product

VALUE ADDITION INNOVATION

A new product with innovative approach process or from alternative materials

DIMENSIONS OF INNOVATION: EXTRAORDINARY

Existing product for novel application

Novel ways to obtain sustainable materials with unique features & properties

PRODUCT INNOVATION

APPLICATION INOVATION

MATERIALS INNOVATION

Process using natural route and mechanism

PROCESS INNOVATION

3. Steps involved in Innovation

STEPS INVOLVED IN INNOVATION

Initiation; Analysis of situation, identification of challenges

Collecting ideas Developing ideas

Systematic recording of ideas

Screening

Evaluation

Decision

Implementation

Diffusion

Inno

vat i

on c

ontr

ol

Impl

emen

tati

on ,

Eva

l uat

ion ,

gen

erat

ing

idea

s

A policy that encourages the translation of ideas into products that are easily diffused would ensure competitiveness

4. Driving Force For Innovation

Reduced labour costs

Creation of new

markets

Improved quality

Conformance to

regulations

Reduced materials

Extension of the

product range

Reduced environmenta

l damage

Improved production processes

DRIVING FORCE FOR INNOVATION: FACTORS FOR COMPETITIVENESS

Replacement of products/

services

Reduced energy

consumption

Factors For Competitivenes

s

COMPETENCY

Skill Knowledge

Communi-cation

Execution

Nurturing of skills and knowledge for global competitiveness,

COMPETENCY FOR PROMOTION & PROPAGATION OF INNOVATION

Expertise Technology Innovation Analysis

Presenta-tion

Work manship

Develop-ment

Edge Self reliance

Aware-ness

Team Building

Perfec-tion

Improve-ment

Leadership

Sustain-ability

Societal Growth

Global Competitiveness

Promotion & propagation

INNOVATION FOR GLOBAL COMPETITIVENESS

INNOVATION

NextDifferentShift

Change is the only tool for survival, growth and global competitiveness; through innovation

BetterImprovedAlternative

CompetencyGrowthOptions

Global Competitiveness

Leadership

Self Reliance

Sustainability

5. Technology

Approach Dynamics : Evolutionary Process

Approach Dynamics : Technology Inputs

Approach Dynamics : Technology Process

Approach Dynamics : Technology Outputs

Technology Transfer

TECHNOLOGY

APPROACH DYNAMICS : EVOLUTIONARY PROCESS

The process of development of technology has under gone a continuous evolutionary changes over the years depending upon the changes in requirements, availability of resources and awareness about environment & ecology

The evolutionary changes have directly affected the approach dynamics in several ways but mainly in terms of : Technology Inputs Technology Process Technology Outputs

APPROACH DYNAMICS : TECHNOLOGY INPUTS

Work Force

Regimental

Non-Hierarchical

Multi-racial

Global

Machine

Heavy

Light

Automation

Biotech

Materials

Selective

Collective

Sustainability

Alternatives

Changes in approach in line with evolutionary developments lead to the approach dynamics requiring completely different technology inputs

Production focus to customer focus Resource utilization focus to sustainability focus Hardware focus to software focus

APPROACH DYNAMICS : TECHNOLOGY PROCESS

Production Focus

Process

Multi-product Batch wise

Multi-product Continuous

Hardware Focus

On-line

Control

Automation

Resource Utilisation Focus

Production

Rate

First Time Pass Rate

Manual Control % YieldBatch wise

Green Concepts

Customer Focus

Distributed Control System

Energy Efficiency

Process Controls

Software Focus Sustainability Focus

Process Efficiency

Env. Friendly Fail Safe

Sustainability Focus

Effluent Reduction

APPROACH DYNAMICS : TECHNOLOGY OUTPUTS

Quality Focus

Purity

Impurity Profile

Use Focus

Purpose & Application Specific

Bulk Quality

Residual Control

Safety Focus

Degradation

Life Cycle

Disposal Focus

Cradle -to-Grave

Quality

Recycle

Reduction

Utilization

Value Addition

Safe Disposal

Cost Reduction

Efficiency Focus

PRODUCT BY-PRODUCT

While selecting a technology, all essential components of technology package must be understood

TECHNOLOGY TRANSFER

Technology Input Process Output

Technology Document

Methodology Algorithm Control Data

Technology Package

Process Product Application Costs Safety Data

Technology Transfer

Knowledge Research Backup Capability to adopt Capability to innovate

6. Technology Package

Technology Package : Components

Feasibility / Acceptability / Adaptability

Techno-Economic Viability

Technology : Know-How

Technology : Know Why?

Technology : Know All

Innovation & Improvements

Environment Friendliness : Sustainability

TECHNOLOGY PACKAGE

TECHNOLOGY PACKAGE : COMPONENTS

Is the package wholesome?

TECHNOLOGY PACKAGE

Feasibility

Improvement

Innovation

Economic/Technical viability

Know All Know Why

Know How

Is it inline with requirements?

Sustainability

FEASIBILITY /ACCEPTABILITY / ADAPTABILITY

INPUT PROCESS OUTPUT

Market demand Market potential Value addition Export potential

Availability Sustainability

Feasibility: important for technology selection

Must before selecting technology & partner

Adaptable Available resources Safety & hazards

scrutiny


• Technology cost • Equipment cost • Manpower cost • Safety cost• Tech. capability

• Affordable• Value addition for

consumer • Competitive export

Cost-effectiveness:

can convert potential into demand;

low cost quality product always preferred

TECHNO-ECONOMIC VIABILITY

• Availability cost • Sustainability • Necessary skills


Process Parameters Process Conditions Process Control Control Parameters Efficiency Hazards

Percent Yield Percent Purity By-products and

impurities Packing conditions Packaging, Storage &

Handling

Raw Materials Quality of RMs

Selection of Raw Materials

Composition of RMs Process Equipment,

Space Auxiliaries & Utilities

Important for the adoption of technology as per the design and

meeting design criteria

TECHNOLOGY : KNOW-HOW


Batch/continuous sequence of addition of RMs

A particular way A given route

Important for continuous improvements in terms of time, cost, quality, efficiency, safety and sustainability

TECHNOLOGY : KNOW WHY?

A given type of raw material (RM)

A typical composition

Given Application A typical composition


Why a given process

Why not flexibility Carry over

reactions Algorithm

With waste With by-products Failed batches Spillages Failure on storage

and handling Enhance shelf-life Safety data

Why this ? Why not that ? Alternates

Important for over all success of the technology, technology transfer and its adaptation

TECHNOLOGY : KNOW ALL


Process modification to:• Minimize batch cycle time • Maximize productivity• Minimum hazards • Green route

• Maximize yield • Minimize inputs• Minimize waste • Reduction of

rejections

• Alternate source of RMs

• Alternate process equipment

Never ending tool for development of newer technologies, improved product quality and cost-effective product

INNOVATION & IMPROVEMENTS

ENVIRONMENT FRIENDLINESS : SUSTAINABILITY


Effluent treatment Non-hazardous by-

products Energy-efficiency Green route

Biodegradability and cradle -to - grave approach

Impact on environment is minimum

Renewable resource Impact on

environment due to RM production

Environment-friendliness has become over riding factor and criteria for success of any technology

While deciding about technology it must be ensured

CONCLUSION

Prospecting with:

Defining objectives

Evaluating options against objectives

Assessing level of innovation

Short listing the right partner and technology

Capturing through:

Know-how

Technology package

Continuous innovation support system

THANK YOU

Education

Prospecting & capturing