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Promotion of nature tourism destinations:
Soomaa National Park, Estonia
Aivar Ruukelsoomaa.com
29.-30 April 2015Lisboa Portugal
EstoniaEstonia
45,227 square km1,3 million people50% forests22% mires (incl. bogs)18% protected areas1500 islands 600 brown bear700 lynx 150 wolves
Soomaa : Land of Mires
Soomaa national park Established 1993 RAMSAR site since 1997 IBA site (assesed 2003) Natura 2000 area PAN Park certified 2009 EDEN award 2009
Let us see a one minute video
https://www.youtube.com/watch?v=mx9HDMRTJCc
national park
is the strongest
brand
Five Seasons
Estonian Amazon
Soomaa.com is a local private tourism operator
How do we get our customers? Word of mouth Website and other internet channels Cooperation with local guesthouses and partners Partnership with travel agencies and tour
operators
Who are our customers? 50% domestic 50% inbound Individuals Small groups & families Study tours
www.soomaa.com
twitter @ruukel
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