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Slasher Films Slasher Films By Sophie

Qualitative & Quantitative Research

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Page 1: Qualitative & Quantitative Research

Slasher FilmsSlasher Films

By Sophie

Page 2: Qualitative & Quantitative Research

Final DestinationFinal Destination

I know what you did last I know what you did last summer summer

Childs PlayChilds Play

The FunhouseThe Funhouse

My Bloody ValentineMy Bloody Valentine

Prom Night Prom Night

Friday The Thirteen Friday The Thirteen (Reboot)(Reboot)

The Hills Have Eyes The Hills Have Eyes

Nightmare On Elm Nightmare On Elm StreetStreet

HalloweenHalloween

ScreamScream

Hannibal Rising Hannibal Rising

Fright NightFright Night

Silent Night, Deadly Silent Night, Deadly Night Night

Page 3: Qualitative & Quantitative Research

Advantages Vs Advantages Vs DisadvantagesDisadvantages

Advantages for having a trailer as an Advantages for having a trailer as an 1818

► The trailer can display more The trailer can display more explicit shots due to an older explicit shots due to an older audience. audience.

► The trailer can be more The trailer can be more controversial resulting in more controversial resulting in more interest, more publicity.interest, more publicity.

► Daily Mail and Telegraph are Daily Mail and Telegraph are likely to condemn the film, likely to condemn the film, branding it vulgar and disgusting branding it vulgar and disgusting – this results in more publicity. – this results in more publicity.

► Barely any restrictions.Barely any restrictions.

Disadvantages for having a trailer as an 18• Younger viewers are unable to watch

your trailer, resulting in illegal downloads, therefore losing you money.

• Less marketing as there is a smaller audience.

Advantages for having a trailer as a 15• The trailer will get a wider

demographic due to the certificate being low, this would result in more viewers of the trailer, getting more revenue for the trailer.

Disadvantages for having a trailer as a 15• The trailer can display more explicit

shots due to an older audience.

Page 4: Qualitative & Quantitative Research

Budget Budget Friday the 13Friday the 13thth – 1980 – 1980

BudgetBudget

$550,000 (estimated)$550,000 (estimated)

Opening WeekendOpening Weekend

$5,816,321 (USA) (11 May 1980) (1 Screen)$5,816,321 (USA) (11 May 1980) (1 Screen)

GrossGross

$39,754,601 (USA)$39,754,601 (USA)

Halloween - 1978

Budget

$320,000 (estimated)

Gross

$47,000,000 (USA)

Scream - 1996

Budget

$15,000,000 (estimated)

Opening Weekend

$6,354,586 (USA) (22 December 1996) (1,413 Screens)

Gross

$103,001,286 (USA) (20 July 1997)

Nightmare on Elm Street - 1984

Budget

$1,800,000 (estimated)

Opening Weekend

$1,271,000 (USA) (11 November 1984) (165 Screens)

Gross

$10,777,659 (USA) (27 January 1985)COMPARED TO:Avatar - 2009Budget$237,000,000 (estimated)Opening Weekend$77,025,481 (USA) (20 December 2009) (3,452 Screens)Gross$760,507,625 (USA) (18 November 2010)

Page 5: Qualitative & Quantitative Research

The Blair Witch ProjectThe Blair Witch Project

►Even though The Blair Witch Project Even though The Blair Witch Project isn’t thought of as a ‘Slasher’ film it is isn’t thought of as a ‘Slasher’ film it is a horror film that did incredibly well on a horror film that did incredibly well on an extremely low budget (estimated an extremely low budget (estimated $60,000). $60,000).

Budget:$60,000Opening Weekend:$29,207,381 (USA) (1 August 1999) (1,101 Screens)Gross:$140,530,114 (USA) (7 November 1999)

Page 6: Qualitative & Quantitative Research

How old are you?How old are you?

►16 – 18 16 – 18 ►25+25+►13-1513-15►19-2419-24►0-120-12

Most of the people who took my survey were aged between 16 and 18. This is more of a reflection on how old the people are on my Facebook as that is where I published my survey.

Page 7: Qualitative & Quantitative Research

Male or female?Male or female?

►MaleMale

More males took my survey than females.

Page 8: Qualitative & Quantitative Research

How often do you go to the cinema?How often do you go to the cinema?

This graph suggests that most

participants go to the

cinema once a month, closely

followed by once every

other month.

Page 9: Qualitative & Quantitative Research

Which would you most likely go to see Which would you most likely go to see out of these films?out of these films?

Most of the

participants stated

that their favourite film was Texas

Chainsaw Massacre,

closely followed by The

Hangover.

Page 10: Qualitative & Quantitative Research

Have you ever watched a film online?Have you ever watched a film online?

Theses results suggest that the audience are moving with the time and are starting to

watch films online – this loses the film money.

Page 11: Qualitative & Quantitative Research

How often do you buy films?How often do you buy films?

This graph suggests that the participants rarely buy films.

Page 12: Qualitative & Quantitative Research

In what format do you like watching In what format do you like watching films?films?

The majority of the participants prefer watching films in HD.

Page 13: Qualitative & Quantitative Research

Have you ever brought merchandise Have you ever brought merchandise from a film?from a film?

Page 14: Qualitative & Quantitative Research

What certificate do you prefer to watch What certificate do you prefer to watch a film at?a film at?

Most of the participants are under the age of 18, so this makes it

very interesting that most

of the audience prefer to watch an

18.

Page 15: Qualitative & Quantitative Research

What days do you normally go to the What days do you normally go to the cinema?cinema?

► Most people said that they would go to Most people said that they would go to the cinema on a Wednesday due to the cinema on a Wednesday due to Orange Wednesdays, and they also tend Orange Wednesdays, and they also tend to go on a Saturday afternoon. to go on a Saturday afternoon.

Page 16: Qualitative & Quantitative Research

Criticisms Criticisms

► How often do you buy films – what’s the difference How often do you buy films – what’s the difference between sometimes and occasionally? between sometimes and occasionally?

► Some could say that normal is HD for them.Some could say that normal is HD for them.► I shouldn’t have included DVDs as an option I shouldn’t have included DVDs as an option

involving merchandise. DVDs are often brought involving merchandise. DVDs are often brought anyway, other things such as posters and anyway, other things such as posters and soundtracks are deemed more like merchandise. soundtracks are deemed more like merchandise.

Page 17: Qualitative & Quantitative Research

Audience Profile Audience Profile