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KFC Nadia Ayu Vita Putri Sanuria R.L Ratri Mei R Wulan Kusuma N.C

The Meaning of KFC's Logo (Arti Logo KFC)

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Page 1: The Meaning of KFC's Logo (Arti Logo KFC)

KFC

Nadia Ayu VitaPutri Sanuria R.L

Ratri Mei RWulan Kusuma N.C

Page 2: The Meaning of KFC's Logo (Arti Logo KFC)

LOGO

Page 3: The Meaning of KFC's Logo (Arti Logo KFC)

KFC K

FC

entucky

ried

hicken

Page 4: The Meaning of KFC's Logo (Arti Logo KFC)

Colonel Sanders

The Founder

Page 5: The Meaning of KFC's Logo (Arti Logo KFC)

KFC The use of red color has contributed

significantly to the bold, energetic and lively appearance of the emblem. As the company offers tasty delicacies, the red color remains is used to entice the food lovers. This new version represent as a could reinforce the sentiment of good

quality, home cooked food, and of course the fact that the Colonel devised the secret

recipe himself.

RED

Page 6: The Meaning of KFC's Logo (Arti Logo KFC)

KFC

It draws attention and shows movement. It is aggressive, but

balanced it portrays energy yet can be inviting and friendly. Great for a

call to action to buy or subscribe to a product.

BLACK

Page 7: The Meaning of KFC's Logo (Arti Logo KFC)

KFC Subtle Flesh Tone shows that the

product has soft flavor and good quality of the meat.

Simplified art with soft, organic line work gives the logo an easy,

approachable feel while making the Colonel more youthful, energetic, and

contemporary.

SUBTLE FLESHTONE

Page 8: The Meaning of KFC's Logo (Arti Logo KFC)

KFC

White shows that the product is clean and hygienes. Black, white, rich reds and subtle flesh tones give the logo a warmer appearance with more global

appeal. These colours also allow greater flexibility for use in both street-

scape and consumer.

WHITE

Page 9: The Meaning of KFC's Logo (Arti Logo KFC)

Thank You

Thank You