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MoMo #24 June 6: Mobile, Tablets & The Future of the Media Industry Rich eBooks Platform for Publishers

Trends in book publishing #MobileMonday

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Presented on the 6th of June in Zürich. It features a few trends we will follow for eBook publishing with an emphasis on scholarly/ education textbooks.

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Page 1: Trends in book publishing #MobileMonday

MoMo #24 June 6: Mobile, Tablets & The Future of the Media Industry

Rich eBooks Platform for Publishers

Page 2: Trends in book publishing #MobileMonday

08/04/20232 [email protected]

The Rise of the Multi-media Machines

IPAD Mobile Android Pad Playbook Others

Universe of new opportunities from the world of academic publishing to the one of independent writers

Page 3: Trends in book publishing #MobileMonday

08/04/20233 [email protected]

Publishers to face fundamental challenges

Media, video, audio, interactivity

Format, type of file, technology

Monetization, pricing What is an eBook?

Where is it read?

How do we copeWith the technology?

Mobiles: Smartphones, tablets

eReaders

Notebooks

Page 4: Trends in book publishing #MobileMonday

08/04/20234 [email protected]

Social Reading Enhanced

Social Reading Enhanced

Showcases and new content initiatives

Application

Re-flowable Content

Not one vs the other

→Content strategy

Page 5: Trends in book publishing #MobileMonday

08/04/20235 [email protected]

Enhanced eBooks are coming and will get better

Consolidation around a few devices

The price range for eBooks will stretch out

Business model experimentations will go on

ePUB format will prevail

The 5 trends as far as we can see

«The trouble with our times is that the future is not what is used to be». Paul Valery

Page 6: Trends in book publishing #MobileMonday

The position that differentiates us

08/04/20236 [email protected]

Publishers of technical, educational and vocational resources: « learning content »

Single channel

Universal platform

• Better ROI• Value added services

(social, knowledge, ...)

Transforming printed books into interactive content in an international standard format

Transformation Distribution

Reach 100% of the audience

- P

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ers

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- En

d U

sers

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Page 7: Trends in book publishing #MobileMonday

08/04/2023Publiwide: [email protected]

PubliwideRoute de Moncor 141752 Villars-sur-Glâ[email protected]+41 26 401 2950