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By Anika Choudhury 12A3
Candidate number: 6990
Deuce FM
Preliminary task
1) In what way does
your media product use,
develop or challenge
forms of conventions
of real media products?
USEDIntroduction
Headlines
Theme and Background music
Vox pops
Interviews
Outside broadcasts
Interactivity
DevelopTheme music
Background music
Style of introduction
Challenge Interactivity- Facebook page
More than one presenter
No weatherOur Facebook page
2) How does your media
product represent particular
social groups?
-First story: Teenagers are concerned about their future, want to take the right path, adults want to help them
-Second Story: Teenagers want to enjoy their
end of year and teachers are willing to entertain them
-Third story: Teenagers are fun-loving and enjoy entertainment.
-Fourth Story: Teenagers are into celebrity news
and gossip and Male entertainers/women – emotionally weak / fans – gullible and easy to forgive
3) What kind of media
institution might
distribute your product
and why?
Choice FM Multi-award winning radio station2.179 million audience per week
Targeted at young audience Materials e.g. music, news etc
are aimed at young peopleRenowned for championing new
talent Run events and competitions
4) Who would be the
audience for your media product?
Teenagers
Aged 13-20
Working class
Both genders
Local young people
No specific ethnicity
5) How did you attract/ address
your audience?
Semi-formal language
Content- Subject matter of our stories (after 16 education
choices, local school events, movie releases, celebrity
gossip)
Format
Interactivity
Length of stories
Presenters
6)What have you learnt about
technology from the process of
constructing this product?
New things about technology:
-analogue and digital radio, -technological/media
convergence
- technological things about the music studio
- portability
- music software's such as Audacity and Garage band.
Digitisation, Analogue and Digital Radio
What is digitisation?
Change of analogue to digital
DAB
Pause and rewind features
Designed to fit in with our lives
Advanced DAB enables us to record
Technological/Media ConvergenceWhat is technological convergence?
Now one device of technology can perform many tasks at a time.
An example of this is mobile phones
Portability and minimisation
Radio has become portable.
We can listen to it when we are on-the-go e.g. in the car
Software's and Programmes Used many software
products
E.g. Audacity and Garage band
Parallel mediumTechnology of radio
allows multi-tasking.
People can be listening to the radio and be doing household chores at the
same time
Encouraged more people to use radio
Digital Switch-over
Digitisation is where the country is heading
Tv has become digital
Analogue switched off
Digital TV uses less broadcast
7) What have you learnt in the
progression from the preliminary task
to the main task?
About the history of radio
News Values and Conventions
Ethics – The do’s and dont’s of Journalism
Microphone techniques
About the music studio
How radio shows work
What a vox pop and outside broadcast is
How to gather, write and present news
Teenagers and their use of radio
How to use music software in a better way
Thank you for
watching