The large ‘Q’ at the top left of the magazine draws the customer/buyer’s attention to the magazine, The ‘Q’ needs to stand out for this reason. The red background makes the white ‘Q’ stand out as they are two different colours. This is important as the magazine is called ‘Q’ Which makes it easy for frequent buyers to recognise it and will draw the attention of non frequent buyers which will then draw the attention to the other features of the magazine which will hopefully then lead to a new buyer.

The cover star is also another important feature of the magazine. It will relate to the groups of people that are more likely to purchase the magazine. Q magazine is a music magazine, so obviously the cover star will be of a well known music band or a well known artist to appeal to the interest of the music fans and buyers of the magazine. Also, the gender ratio of Q magazine is 31.7% female and 68.3% male. This means it is likely to but a cover star on the covers of there magazines similar to the one on this one used as an example. This will continue to attract majority of males to the cover of the magazine due to the feminine features on display.

Legal requirement shows that it is a legal product that is legal to sell to public.

Cover lines, a small sentence about the main stories in the magazine

The cover star stands out because its obviously large and takes up the majority of the magazine cover but it is different. It is different to usual magazine front covers because there is a person eating an ice cream on the cover of a music magazine. This makes the buyer question them self's about why there is a person eating an ice cream on the front cover and encourages them to read on and find out more about this mysterious ice cream!

A free product in a magazine will encourage a majority of people to buy the magazine. Kerrang magazine costs £2.20 so to put a free CD or other product inside persuades people to buy as they believe they are getting more product for less money.

Free products(poster) inside the magazine.

Masthead. Large and bold to standouts easily.

Barcode, Legal requirement shows that it is a legal product that is legal to sell to public.

Offer/competition advertisement

MOJO have used ‘OASIS’ for the cover stars. Oasis is a popular band that is also well known by majority of people in the age group of the magazine (even if people aren't familiar with the music, they know they are a music band and are likely to have heard at least one song by the band. They are put as the cover stars to tempt people into buying the magazine.

MASTHEAD, white against a blue and black background makes the name of the magazine stand out to buyers.

Famous person (very well known in music industry) as a secondary headings.

Interesting sub heading the word ‘Murdered’ encourages people to read on and find out more.

Secondary images

BarcodeLegal requirement shows that it is a legal product that is legal to sell to public.

Issue date.Shows the date that the issue was printed.