Used:•Presence of the artist – We also featured the artist on the advert, as we wanted to promote the artist with the accompanying album.•Artists name is in bold – We wanted our audience to be able to easily identify the artist so we used contrasting colours similar to the real adverts above. •Details about the album – To help sell the album, we wrote ‘ features the hit sing carosel’ so that audiences who are aware of the video/song will be encouraged to buy the product, this is a similar technique used in J shins advert which lists all the titles .•Purchase details - Similar to J shins advert, we separated the production details from the main advert at the bottom of the advert. This also included purchase details that featured in RaeKwon‘s advert, and a website as shown in J Shins advert

Used•Intertextuality - Similar to RaeKwon’s advert, we used intertextual reference to our Digipak through the use of the colour scheme (black and white), and the motifs which are the clock and the ring. This allows the audience to easily identify the album after looking at the magazine advert if they were to see in on a store shelf.•Positioning –Both researched adverts position the artist to the left of the advert and we used the same structure to sell the artist, whilst promoting the advert.

Challenged•Camera shot – The researched adverts use a close up (RaeKwon's advert) and a medium shot (J shins advert) of the artist. However we used a long shot as we wanted the artist to signify the clock hand, to suggest that he taking the audience through time as he reflects on his past within the album.

•Featuring Artists – The advert did not display any featuring artists as we wanted to promote the artist with a solo unique image, which is furthered through the text ‘The Debut Album’

Used•Basic background – This was achieved through the black and white background

•Artist positioning – Our artist is position slightly to the left a similar format tothe researched products

•Parental advisory logo exists on the front cover which is relevant for the content of the album.

•Facial expression – Similar to how Marques Houstons facial expressions enhance the title ‘naked’ our artist has an innocent appeal to his face to emulate the title Lost NOT Fond.

•Clothing – Similar to Omarion’sclothing, our artist wears a vest which is a typical costume feature for the R&B genre, used to attract the female audience.

Digipak

•Intertextuality – There is intertxtual reference to the advert and the video –Via the use of the colour, artists' costume ( hat and durag), the clock and the ring, similar to Omarion who’s logo ‘O’ also appears in his music videos

Omarions Music Video ’Touch’ OmarionsDigipak

Our music video ‘Carosel’ Our Digipak‘Carosel’

Challenged:Positioning of text – Unlike the researched album covers, our artists name and and the album title are not together. This was purposefully done as we wanted the title to make a statement, and the positioning of the artists name suggests he is being labeled.

Eye contact - Unlike the researched album covers, our artist does not look directly at the camera. This was purposefully done to reflect the title ‘Lost NOT Found’, as looking past the camera suggests that he is in search for an element of his life which is missing, which is the concept of the album.