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Horror Film Magazine A Step by Step Guide

Horror film magazine step by step

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Horror Film MagazineA Step by Step Guide

Step 1 – Main Image I selected my main image

from the photoshoot I had before creating the poster.

I wanted the image to show the actor using a direct mode of address which would engage the audience and also to be similar to the one used in the poster but not the same.

The use of direct mode of address creates a relationship with the audience and makes them more comfortable and in turn pushes them to buy.

Step 2 - Effects I wanted to create the same kind

of image as on my poster which would create synergy between my products. So the next thing I did was to add some effects to the image.

First I decreased the saturation as I was going to be creating a bad quality video camera still – type image again and so this would decrease the colout intensity.

Next I added a gradient map from black to white with a hint of green again, making it look like it had come from an old video camera.

I also decreased the contrast, something I didn’t do on the poster but this would add to the bad quality effect.

Step 3 – Scanlines and noise

Just like with the poster, I added scanlines and noise to make the image look as if it had been taken from a bad quality, old video camera. This fits in with the style of the film and creates a “house style” for the film itself. (Zoomed to show detail)

Step 4 - Masthead

Next I created the masthead by using that of a pre-existing product. I took the main logo for the title and transferred it onto my cover (top image).

I then added some extra elements to it which are not the same as the real masthead. These were the website, a tagline and the date (bottom image).

Step 5 – Barcode and price Next I used the internet to

find a simple barcode and placed this in the bottom right corner. I have found in most magazines, this is where the barcode is situated and also thought it would be also best for my magazine as this keeps it out of the way of the main features of the cover.

I then added a price which would go next to this. Both of these elements are hugely important parts.

Step 6 – Main Coverline Next I added the main

coverline which was the title of the movie. This is the main article featured in the magazine and so needs to be the biggest focus on the cover as the main image is also part of this. I used the actual logo from the film, also used in the poster which again creates a synergy between products.

Then I added another coverline to go with this which is kind of like a tagline to this story, this gives the audience a small insight into the article and makes them want to read more.

Step 7 – Extra Coverlines The next step was to add

more coverlines which would state more stories featured in the magazine. These are eye-catching while not being too bold/bright that they take away the focus from the main coverline as that is the selling point.

I have differed the fonts used in the coverlines which was one of the conventions I found when analysing magazines.

I have tried to use things that would encourage a fanbase to buy the magazine.

Step 8 – More Coverlines After adding extra

coverlines, I felt there was something missing. When analysing magazines, I often found there was a story, or features of the magazine written across the very top or very bottom of the page and so I added this by putting a big plus sign to mean extra, and writing the names of popular and successful horror films. This would help to attract more people and a wider audience to the magazine.

Step 9 - Puff The last part I added was the

puff. This is used to attract the audiences attention to either exclusive information or a free gift or something similair.

I added mine in a contrasting colour to the rest of the page to attract audience attention to an extra feature in the magazine. This could be considered a USP because after seeing the page they might think this is good, but then be attracted to this extra part, look closely and this may be the part that sways them to buy it.

This was also a common convention I found throughout film magazine analysis.

Step 10 – Final Outcome This is my final magazine

cover as part of my promotional package. I believe this has been a success as it is exactly like my original plan. Also, this synergises well with both the poster and the film trailer.

I think this cover would attract an audience to both buy the magazine and go and see the film which overall means this must have been a success.