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The Largest Children’s Festival in the United States! April 6 & 7, 2013 Downtown Houston Overview Demographics Media Sponsorship Opportunities Contact

Houston Children's Festival 2013

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The largest children's festival in the United States offers sponsors direct access to the family market. With customized packages, the festival has twenty five years of proven success for marketing and branding your product or service. 2013 is our 25th birthday and we look forward to visiting with you about developing a partnership with impact.

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Page 1: Houston Children's Festival 2013

The Largest Children’s Festival in the United States!

April 6 & 7, 2013 Downtown Houston

Overview Demographics Media Sponsorship Opportunities Contact

Page 2: Houston Children's Festival 2013

OVERVIEW

WHAT: THE HOUSTON CHILDREN’S FESTIVAL

presented by Baker Hughes

POSTIONING: The Largest Children’s Festival in the United States…Celebrating 25 years!

“ One of the World’s 300 Unmissable Events” – Frommer’s Travel Guide

WHEN: April 6 & 7, 2013

WHERE: Downtown Houston –

City Hall area, Houston Public Library Plaza & Tranquillity Park

ATTENDANCE: 50,000 plus expected

BENEFITS: Child Advocates, Inc. - Over $4.5 million raised for Child Advocates

ADMISSION: $10.00 per person; under 3 years free.

Food, beverage & games by coupon only; 9 coupons for $10.00.

HIGHLIGHTS: 6 Stages * 10 Big Family Adventure Zones * Over 300 Fun Activities

Disney, Nickelodeon and Sports Celebrities

Page 3: Houston Children's Festival 2013

DEMOGRAPHICS

AGE INCOME 0 - 25 years 21% $0 - $49,999 30%

26 - 35 years 38% $50,000 - $74,999 37%

36 - 45 years 24% $75,000 + 33%

46 - 55 years 12%

56 - 75 years 5% GENDER

Male 49% Female 51%

ETHNIC BACKGROUND MARTIAL STATUS

White 21% Married 43% Single 57%

Hispanic 39%

Black/African American 23%

Asian 9%

Other 8%

Page 4: Houston Children's Festival 2013

MEDIA

RADIO OVER $4 MILLION TOTAL MEDIA VALUE 1,600 + spots on 16+ stations Comprehensive 360° Media Plan

TELEVISION 350+ spots airing on ABC-13/KTRK-TV, HoustonPBS & KTMD-TV 47 Telemundo

PRINT Print editorial coverage, plus print partners’ ad schedules

ELECTRONIC & SOCIAL MEDIA PLATFORMS

Facebook, blogs, E-blasts, Internet editorial coverage, event and sponsor partner website support

ON-SITE BRANDING

Event Guide, press materials, invitations, signage, tickets, etc.

Page 5: Houston Children's Festival 2013

Sponsorship Opportunities

Experience the Impact of One Event

Whatever your branding and marketing goals…

we deliver solutions.

Up to 16 – 1 Return on Investment

Direct access to the family market

Customized partnerships

Creative pre-event & on-site branding

Showcase for product or service

Sampling and cross-promotions

Powerful community influence

Partnering to maximize your sponsor dollars

Page 6: Houston Children's Festival 2013

CONTACT

For more information and to discuss how we can customize a

sponsorship package to fit your goals, please contact us.

BETH HARP

Sponsorship Director www.houstonchildrensfestival.com

713.504.4548 www.facebook.com/houstonchildrensfestival.com

[email protected] http://www.childadvocates.org

TRACY JONES

Sponsorship Assistant

832.298.0528

[email protected]