Ken Ishii Final Major Project ideas

Setting

• The reason I have picked these locations is because I find that the running track is a typical setting for a Nike commercial, I think the running track is idea for the Nike FlyKnit Free, Free Run +2 and Huarache Light Free as they are built for running, as for the Airmax 1, Huarache is more of a street shoe so personally I think the ideal setting for these are in the city centre, canal and local parks.

Props

• I chose these props for my advert as I think these are the standard type of clothing, footwear and accessories that are used in a Nike commercial. Nike uses their fuel band wristband a lot recently to promote them whilst promoting a pair of trainers.