Spongebob And Dora Presentation

SpongeBob SpongeBob SpongeBob SpongeBob SquarepantsSquarepantsSquarepantsSquarepants RangeRangeRangeRange

Loomax International b.v., in partnership with Linmark

and Nickelodeon,

is proud to announce that we will present a range

of officially licensed consumer electronics

for SpongeBob

Squarepants and Dora the Explorer

for the Benelux market!

The range for 2009 includes:• DVD players

• Language translators

• CD boom boxes

• CRT/DVD Combo Televisions

• Alarm Clock Radios

Brand InformationBrand InformationBrand InformationBrand Information

SynopsisSynopsisSynopsisSynopsis

• SpongeBob Squarepants is an incurable optimist, innocent

and well-meaning and he is a sea sponge. He lives with his pet

snail Gary, who meows like a cat, in a 2-storey pineapple in the

underwater city of Bikini Bottom. SpongeBob’s goal in life is

to make the perfect Krabby patty and be “Employee of the

Month,"… every month.

Target AudienceTarget AudienceTarget AudienceTarget Audience

• All ages!

Key AttributesKey AttributesKey AttributesKey Attributes

• Outrageous Humor

• Loveability

• Optimism

• Innocence

• Friendship

SpongeBob SpongeBob SpongeBob SpongeBob –––– The FactsThe FactsThe FactsThe Facts

• 16.3 million viewers already in

2008

• 126 episodes available weekly

(UK)

• 2009 marketing investment -

$100m

• In Jan 08 #1 rating amongst all

kid’s programmes

• #1 animated show on

Nickelodeon & Nicktoons in

2008!

Targets both genders and all age groups, phenomenal

ratings, continuous tv exposure

International GrowthInternational GrowthInternational GrowthInternational Growth

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 (Proj)

Nickelodeon NetworkNickelodeon NetworkNickelodeon NetworkNickelodeon Network

• 7 channels7 channels7 channels7 channels

• 10.5 million viewers in Jan 2009

• Nickelodeon - #1 commercial kids network*

• Nick Toons - #1 commercial kids animation channel*

• Nick Jr - #1 commercial pre-school channel

• Top children’s shows and exciting new programmes

WebsitesOver 2 million visits per monthNick Movies

Marketing

and PR

Traditional

media, on-line,

events, press etc Video On

Demand

*BARB: Jan 09


*BARB: Jan 09

2008 was a record breaking 2008 was a record breaking 2008 was a record breaking 2008 was a record breaking

year!year!year!year!

The Nickelodeon Network scored

its highest viewing share since its

launch in 1993

#1 kids#1 kids#1 kids#1 kids’’’’ Network for Network for Network for Network for

the 5the 5the 5the 5thththth consecutive year!consecutive year!consecutive year!consecutive year!

2009: Year of the Sponge2009: Year of the Sponge2009: Year of the Sponge2009: Year of the Sponge

Phase 1 Phase 1 Phase 1 Phase 1

SpongeBob SpongeBob SpongeBob SpongeBob

SquarepantsSquarepantsSquarepantsSquarepants

ProductProductProductProduct

PortfolioPortfolioPortfolioPortfolio

SpongeBob 7SpongeBob 7SpongeBob 7SpongeBob 7”””” Digital Photo Digital Photo Digital Photo Digital Photo

FrameFrameFrameFrameFeaturesFeaturesFeaturesFeatures

• 7" TFT LCD Display

• 480 x 230 screen resolution

• 3D slide show transition effects

• Photo still picture: JPG

• Calendar, Date and Clock

• Dual alarm clock with snooze button

• Memory card compatible: SD, SDHC, MMC, MS pro Duo and USB flash drive

• Unit Size: 204 ( w ) x 146.35 ( H) x 35 ( T) mm

• Power : AC 110V -240V 50-60Hz ; DC 5V, 1A

• Built-in 3 -in-1 card slots

• Retractable support

SpongeBob DVD PlayerSpongeBob DVD PlayerSpongeBob DVD PlayerSpongeBob DVD Player

FeaturesFeaturesFeaturesFeatures

•Compatible file formats:

DVD, VCD, CD, CD-R, CD-RW &

Picture CD

•16:9 & 4:3 screen display

•On screen Display

•Slow motion: 1/2, 1/4, 1/8 ,

1/16

•Fast Back / Fast Forward:

x2, x4, x8, x 16

•Unit Size: 270 ( w ) x 43 ( H ) x

195 ( D ) mm

•Output: Scart-RGB / S-video

/ 2.0CH Audio / Video

SpongeBob 7SpongeBob 7SpongeBob 7SpongeBob 7”””” Portable DVD PlayerPortable DVD PlayerPortable DVD PlayerPortable DVD Player


•7’’ LCD TFT Screen

•Compatible file formats: DVD/DVD+-R/DVD+-RW/VCD/SVCD/CD/CD-R/RW

•Video Format: 4:3 / 16:9

•Stereo Speaker

•Rotary volume control

•3.5mm Earphone Jack

•Built-in rechargeable battery

•Accessories: AC Adaptor, carry bag, R/C and IB

SpongeBob CD SpongeBob CD SpongeBob CD SpongeBob CD BoomboxBoomboxBoomboxBoombox


•CD, CD-RW playback

•LED display

•Repeat 1 / Repeat All /

Random play

•20 CD tack programmable

•AM/FM radio

•Analog tuning

•Rotary volume display

•Stereo speaker

•Audio input capability

•Output power: 2 x 1W

SpongeBob Alarm Clock RadioSpongeBob Alarm Clock RadioSpongeBob Alarm Clock RadioSpongeBob Alarm Clock Radio

SpongeBob Alarm Clock Radio (Premium)SpongeBob Alarm Clock Radio (Premium)SpongeBob Alarm Clock Radio (Premium)SpongeBob Alarm Clock Radio (Premium)


•Red LED display

•12 hour clock display

•AM / FM radio

•Alarm, sleep, snooze

function

•Auto arm and eye

movement in alarm mode

•Wake up by: Buzzer / Radio

/ Pre loaded sounds

SpongeBob Alarm Clock Radio SpongeBob Alarm Clock Radio SpongeBob Alarm Clock Radio SpongeBob Alarm Clock Radio

(Basic)(Basic)(Basic)(Basic)


•LCD display

•12 hour clock display

•Alarm function

•Sleep, snooze function

•Wake up by : Buzzer

SpongeBob Mini Digital Photo FrameSpongeBob Mini Digital Photo FrameSpongeBob Mini Digital Photo FrameSpongeBob Mini Digital Photo Frame


•1.5” TFT LCD Display

•128 x128 pixel screen

resolution

•Photo still picture: JPG

•Date and Clock

•USB flash drive

SpongeBob MP3 PlayerSpongeBob MP3 PlayerSpongeBob MP3 PlayerSpongeBob MP3 Player


•Music file Support MP3 and MWA

•USB 2.0 full speed

•Capacity up to 2G flash memory

•3.5mm earphone Jack

•3.7V/110mah rechargeablelithium battery

•LED light indication

•Unit Size: 50 x 51mm

•Accessories: 15cm USB cable and earphone

SpongeBob Speaker BagSpongeBob Speaker BagSpongeBob Speaker BagSpongeBob Speaker Bag


•Material: soft plush

•Speaker System: Mono

speaker with 1W

•Built-in with amplifier

•With zipper on the top,

for storing the MP3

player inside

•With strap on the side,

carrying out like to bag!

Product Launch PlansProduct Launch PlansProduct Launch PlansProduct Launch Plans

31st August 2009CD / Radio Boombox

31st August 20091.5" Mini Photo Frame Keychain

1st July 20097" Digital Photo Frame

10th August 2009MP3 Player (2G) & Portable Speaker Bag

10th August 2009MP3 Player (2G)

31st August 2009Portable Speaker System, Alarm, Radio &

MP3 Station

31st August 2009Alarm Clock Radio (Basic)

31st August 2009Alarm Clock Radio (Premium)

31st August 2009Portable DVD player & Messenger Bag

31st August 2009Compact DVD Player with metal DVD case

Estimated Shipment

Date

Product

CONTACTCONTACTCONTACTCONTACT

FOR DETAILED

INFORMATION,PLEASE CONTACT

US:

LOOMAX INTERNATIONAL B.V

BEDRIJVENPARK TWENTE 415

7602 KM ALMELO

THE NETERLANDS

0031(0)546-579767

EMAIL: [email protected]

WWW.LOOMAX.COM

Dora the Explorer Range

IntroductionIntroductionIntroductionIntroduction

Loomax International b.v., in partnership with Linmark

and Nickelodeon,

is proud to announce that we will present a range

of officially licensed consumer electronics

for SpongeBob

Squarepants and Dora the Explorer

for the Benelux market!

The range for 2009 includes:• DVD players

• Language translators

• CD boom boxes

• CRT/DVD Combo Televisions

• Alarm Clock Radios

Brand OverviewBrand OverviewBrand OverviewBrand OverviewPositioningPositioningPositioningPositioning

• Primarily girl-targeted preschool property emphasizing adventure,

overcoming obstacles and bilingual component

• Dora the Explorer is an inspirational role model for girls

• Point of difference from other girls pre-school properties – Dora

is a girl action adventurer, exploring a magical world

• Dora is smart and fun and teaches kids to be the same

Target AudienceTarget AudienceTarget AudienceTarget Audience

• Primary: girls 2-5

• Secondary: boys 2-5


WebsitesOver 2 million visits per monthNick Movies

Marketing

and PR

Traditional

media, on-line,

events, press etc Video On

Demand

�7 channels

�10.5 million viewers in Jan 2009

�Nickelodeon - #1 commercial kids network*

�Nick Toons - #1 commercial kids animation

channel*

�Nick Jr - #1 commercial pre-school channel

�Top children’s shows and exciting new

programmes


2008 was a record breaking 2008 was a record breaking 2008 was a record breaking 2008 was a record breaking

year!year!year!year!

The Nickelodeon Network

scored its highest viewing share

since its launch in 1993

#1 kids#1 kids#1 kids#1 kids’’’’ Network for the 5Network for the 5Network for the 5Network for the 5thththth

consecutive year!consecutive year!consecutive year!consecutive year!

Global Global Global Global PhenomenonPhenomenonPhenomenonPhenomenon

� Dora is syndicated to 135 markets, with more than 30

licensing programmers' around the world!

� Since her 2001 launch in the US, Dora has generated

more than $5.3 billion in retail sales worldwide

� Dora is an evergreen property in key markets

� #1 toy license in the US*

� #1 pre-school property in France for 3 years in a

row! (Jan 09)*

� Dora is worth $500m at retail across Europe

Trilogy PlansTrilogy PlansTrilogy PlansTrilogy Plans

Dora Dora Dora Dora

Saves Saves Saves Saves

The The The The

Snow Snow Snow Snow

PrincesPrincesPrincesPrinces

ssss

Part 1 Part 3

Dora Dora Dora Dora

Saves Saves Saves Saves

the the the the

Crystal Crystal Crystal Crystal

KingdomKingdomKingdomKingdom

Dora Live Dora Live Dora Live Dora Live

Action TV Action TV Action TV Action TV

MovieMovieMovieMovie

10101010thththth

Anniversary Anniversary Anniversary Anniversary

CelebrationCelebrationCelebrationCelebration

Part 2

?

10th Anniversary celebrations in

2010!

Dora Dora Dora Dora

Christmas Christmas Christmas Christmas

SpecialSpecialSpecialSpecial

Phase 1 Phase 1 Phase 1 Phase 1

Dora the Dora the Dora the Dora the ExplorerExplorerExplorerExplorer

ProductProductProductProduct

PortfolioPortfolioPortfolioPortfolio

DVD PLAYER


•Supports multiple file formats

•16:9 & 4:3 screen display

•On screen Display

•Slow motion: 1/2, 1/4, 1/8 , 1/16

•Fast Back / Fast Forward: x2, x4, x8, x 16

•OtherOtherOtherOther

•Size: 270 ( w ) x 43 ( H ) x 195

( D ) mm

•Standard outputs

•Accessories: Remote Control, Instruction Booklet & QSG

PORTABLE DVD PLAYER


•7” LCD TFT Screen

•Wide range of compatible

file formats

•Stereo Speaker

•3.5mm Earphone Jack

•Built-in rechargeable

battery

•“Backpack” carry bag

•AC Adaptor, Remote

Control & Instruction

Booklet

Dora the Explorer CD Radio Boom Box with Flower Speakers & LED torchDora the Explorer CD Radio Boom Box

with Flower Speakers & LED torch



•LED display

•Repeat 1 / Repeat All / Random play


•AM/FM radio

•Analog tuning


•Stereo speaker

•Optional external flower speakers

•Output power: 2 x 1 Watt

CD BOOMBOX



•LED display

•Repeat 1 / Repeat All / Random play


•AM/FM radio

•Analog tuning


•Stereo speaker

•Optional external flower speakers

•Output power: 2 x 1 Watt

Dora the Explorer Alarm Clock

Radio with Projection


•Starlight projection

•Analog clock display

•Alarm function

•Sleep, snooze function

•Preloaded Dora voice

•Wake up: Buzzer, Radio,

Dora voice

Dora the Explorer Alarm Clock

Radio with Projection


•Analog clock display

•Alarm function

•Sleep, snooze

function

•Soft plastic bodies

•Battery operated

Dora the Explorer Translator with

Cards


•Translates into

English

and Spanish

•Interactive bar coded

flash card system

•Additional vocabulary

card packs available

•Battery operated

SANDWICH MAKER


•Two fixed slices

•Custom Dora grill

elements

•Plastic housing

•Non-stick coating plate

•Power on and ready

lights

•Thermostat control

•Upright stand

•Skid-resistant feet

•750 Watt

WAFFLE MAKER


•5-slice round or 4-slice

fan-shaped

•Custom Dora waffle grill

•Plastic housing

•Non-stick coating plate

•Adjustable temperature

•Power on and ready

lights

•Thermostat control

•Cord storage

•750 Watt

TOASTER


•2 Slice Toaster

•Custom Tooled Dora

Toasting Element

•Cool Touch Housing

•Stop Bottom

•Electronic Browning

Control With 7 Levels

•Crumb Tray

•800 Watt

POPCORN MAKER


•Plastic Housing

•On/Off Switch

•Overheat Protection

•2-3 Minutes Operation

•1,200 Watt

•Custom tooled Dora

popcorn bowl

Product Launch PlansProduct Launch PlansProduct Launch PlansProduct Launch Plans

TBCDora Standard Compact DVD Player

30th September

2009

Dora CD Radio Boom Box with Flower Speakers

& LED torch

30th September

2009

Dora CD Radio Boom Box

31st August 2009Dora Analogue Alarm Clock Radio (Basic)

31st August 2009Dora Analogue Alarm Clock Radio with

Starlight Projector

31st August 2009Portable DVD player & Carrying Backpack

31st August 2009Toaster

31st August 2009Popcorn Maker & Popcorn Bowl

31st August 2009Waffle Maker

31st August 2009Sandwich Toaster

Estimated Shipment

Date

Product

Retail PlansRetail PlansRetail PlansRetail Plans

• 2009 is a big year for Dora with major retailers such

as Toys r Us and Claire’s accessories supporting the

consumer products range

• Nickelodeon continue to heavily support the brand

both in terms of marketing and TV schedule (twice daily

on Nickelodeon & twice daily on Nick Junior 2). GMTV

will also be airing the show

FOR DETAILED INFORMATION,PLEASE CONTACT US:

LOOMAX INTERNATIONAL B.V

BEDRIJVENPARK TWENTE 415

7602 KM ALMELO

THE NETERLANDS

0031(0)546-579767

EMAIL: [email protected]

WWW.LOOMAX.COM

Entertainment & Humor

Spongebob And Dora Presentation