Upload
kristin-wolff
View
53
Download
0
Embed Size (px)
Citation preview
www.kristinwolff.com PAGE 1
“What if we tried…”Practical Prototyping for Tinkerers, Inventors & On-the-Ground Innovators
www.kristinwolff.com PAGE 2
Mission: Making purposeful learning, inspired work, and innovation-for-good more universal, every day.
Data/CivicTech
SocialInnovation/Enterprise
Coworking/MainSt.Eship
WorkforceResearch/TA
www.kristinwolff.com
Prototyping Poll
PAGE 3
Re: Prototyping:
✳ Proto-whaaaa???
✳ I know what prototyping is(in concept).
✳ I prototype everything I do.
✳My colleagues & I are proto-type ninjas.
www.kristinwolff.com PAGE 4
Prototyping is a structured way of thinking through change before you implement it.
That’s it.
You do it everyday.
Prototyping. Let’s demystify.
www.kristinwolff.com PAGE 5
Prototyping.
You get dressed – and then change into something that suits you better.
www.kristinwolff.com PAGE 6
Prototyping.
You dress (most days anyway…).
You paint (right?).
You cook – and you tinker.
www.kristinwolff.com PAGE 8
Prototyping typically happens after ideation, before piloting, and alongside research…
www.kristinwolff.com PAGE 10
Why do it in workforce innovation? Work is changing.
Opportunity not equitably distributed.
No crystal balls.
www.kristinwolff.com PAGE 14
The workforce needs you.
“Technology is a catalyst for bigger changes but by itself technology doesn’t raise living standards. It’s requires a host of complementary innovations – investments in education, reorganization of work, new policies.
I don’t see us being nearly as good at those complementary innovations or nearly as fast …as we have been in the core technologies.
[That’s why median incomes have stagnated for over a decade.]
...We need to rethink our policies, retrain people, boost entrepreneurship to invent new goods and services...and people need to work harders to upgrade thier own skills.”
Erik Brynjolfsson in conversation with Dan MossBloomberg Benchmark Podcast, September 7, 2016
www.kristinwolff.com
1. Exploratory Prototyping –Early stage. Think lo-fi, low-tech, bubble gum and string.
PAGE 15
Figuring out those complementary innovations is what the Workforce Accelerator Fund is all about. Prototyping is a big part of how we do it.
Prototyping boosts efficiency by maximizing smart inputs and eliminating flaws early in the design process.
Two Types:
2. Developmental Prototyping –Low cost, but still detailed. Allows user testing, supports your “pitch.”
www.kristinwolff.com
Prototyping: The How (insert drumroll here…)
PAGE 16
Many methods. Be intentional:
✳ Determine what do you want to learn
✳ Collaborate with diverse people
✳ Document
www.kristinwolff.com PAGE 17
✳ Reveal assumptions
✳ Unearth knowledge/identify gaps in knowledge
✳ Focus energy on the right problems
✳ Cultivate shared ownership
(Yes, increase efficiency, too)
Prototyping can…
www.kristinwolff.com
A Note About Prototyping for Apps/Websites
PAGE 18
✳Balsamiq.com✳BlankCanvas.io✳Concept.ly✳ Proto.io✳Marvelapp.com✳Mural.co
Bundlr List: bundlr.com/b/prototyping-tools-resources
www.kristinwolff.com
Today’s Methods/Tools
PAGE 21
1. Describing Personas
3. Journey Map/Story Board
2. Prototype Planning
www.kristinwolff.com
Prototyping is a structured process to guide improvement or invention. That’s it.
PAGE 22
www.kristinwolff.com
1. Describing Personas
PAGE 23
A. Tool
B. Instructions
Gather as a project team. Identify the target customers for whom your project/innovation is intended to meet a need Use sticky notes. - Who are they? (role in family, industry, community, workplace/home)- What are they like? (demographics, type of firm, place in sector/economy)
Draw them on the left third of page. Describe them in the middle. Identify what they are trying to do and the challenge/s they face that your project seeks to remedy. Highlight the priority challenges (pain points) your project can best address. Complete one sheet for each target customer type (persona) up to three.
www.kristinwolff.com
2. Prototype Planning
PAGE 24
A. Tool
B. Instructions
Gather as a project team. Use sticky-notes. Use the prompts on the Prototype Planning tool to help you determine what you seek to learn through prototyping, and begin to identify action steps to get you started. The tool uses “weeks” as a reference point –if months or days better suites your timeline, go ahead and change it.
This tool can be used in combination with the Persona tool.
www.kristinwolff.com
3. Journey Map/Storyboard
PAGE 25
A. Journey Map Sample Tool C. Storyboard Tool
D. InstructionsGather your project team. Use sticky notes to brainstorm key touchpoints/activities that willoccur once your project is implemented. Whatwill services look like? The storyboard can be used to support walk-through experiences as well as simply mapping them.
B. InstructionsGather your project team. Use sticky notes to identify touchpoints/activities in your current service model and note whether those touchpoints are positively or negatively experienced by target customers. Use the results to prioritize elements of your prototype.
www.kristinwolff.com
POWERPOINT PROPOSAL
PAGE 26
We are solving problems & building a new kind of ecosystem. Experiment
meaningfully, learn deeply, share generously.
#WAFLab
Kristin [email protected]@kristinwolff
Thank you!#workoutloud #futureofwork #socinn #socent #civictech#innovation #jobs #gig #portland #diy #hack #policy #cities #ideas #lab #community #story #socap #future #leadership #WEadership #tech #art #economy #socialgood #photography #publicspace#entrepreneurship #crowdsourcing #shareconomy#chocolate
When I’m not on the road, I can be found at Hatch, a space for visionaries and realists working for a better world.