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CHAPTER 13 Adapting (Verbally) and Visually

COM 110 Ch 13 Step 4 Visual Aids

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Page 1: COM 110 Ch 13 Step 4 Visual Aids

CHAPTER 13

Adapting (Verbally) and Visually

Page 2: COM 110 Ch 13 Step 4 Visual Aids

Speech Action Steps

1. Choose a Topic & Goal

2. Develop Content

3. Organize and Develop Material

4. Adapt Material to Audience (Visual Aids)

5. Practice

Page 3: COM 110 Ch 13 Step 4 Visual Aids

Speech Action Steps

Step 4 Adapt

LO2: Developing Visual Aids

LO3: Displaying

Page 4: COM 110 Ch 13 Step 4 Visual Aids

Action Step 4: Adapt – Visual Aids

LO2: Developing

Benefits

Types

Choosing

Designing

Page 5: COM 110 Ch 13 Step 4 Visual Aids

Action Step 4: Adapt – Visual Aids

Benefits:

• Clarifies message

• Retain information

• Different learning styles

• Speaker credibility & confidence

Page 6: COM 110 Ch 13 Step 4 Visual Aids

Action Step 4: Adapt – Visual Aids

• “Presentation AID”

Page 7: COM 110 Ch 13 Step 4 Visual Aids

Types of Presentation Aids

Objects Models Photographs

Diagrams Maps Charts

Graphs Audio Audiovisual

Page 8: COM 110 Ch 13 Step 4 Visual Aids

Types of Presentation Aids

•Seen

•Simple

•Safe

•Self or another

Objects or Models

Page 9: COM 110 Ch 13 Step 4 Visual Aids

Types of Presentation Aids

•Student examples

•Bees

Photographs

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Example: Photograph

• Cape Hatteras

Lighthouse

Source: National Park Service

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Types of Presentation Aids

•Student examples

•Palm reading

Diagrams

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Figure 1. Source: waiting.com

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Types of Presentation Aids

•Size

•Relationships

Maps

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Types of Presentation Aids

•Visual display

•Complex info

•Shows relationships

Charts

Page 16: COM 110 Ch 13 Step 4 Visual Aids

Word Chart

Tuition per semester - 2011

Lenoir-Rhyne $13,262

Gardner-Webb $11,560

UNCC $2,720

Mitchell $1,064

http://www.soicc.state.nc.us

Page 17: COM 110 Ch 13 Step 4 Visual Aids

Types of Presentation Aids

•Bar

•Line

•Pie

Graphs

Page 18: COM 110 Ch 13 Step 4 Visual Aids

Word Chart

Tuition per semester - 2011

Lenoir-Rhyne $13,262

Gardner-Webb $11,560

UNCC $2,720

Mitchell $1,064

http://www.soicc.state.nc.us

Page 19: COM 110 Ch 13 Step 4 Visual Aids

Bar Graph

$0

$2,000

$4,000

$6,000

$8,000

$10,000

$12,000

$14,000

2007 Tuition

Lenoir Rhyne

Gardner Webb

UNC Charlotte

Mitchell CC

Page 20: COM 110 Ch 13 Step 4 Visual Aids

Line Graph

$0

$2,000

$4,000

$6,000

$8,000

$10,000

$12,000

$14,000

$16,000

1995 2000 2005 2011

Tu

itio

n

Change in Tuition

GW

UNCC

Page 21: COM 110 Ch 13 Step 4 Visual Aids

Pie Graph

Funding Sources

State

County

Institution

Page 22: COM 110 Ch 13 Step 4 Visual Aids

Types of Presentation Aids

•Short clips

•TEST!!

Audio / Audiovisual

Page 23: COM 110 Ch 13 Step 4 Visual Aids

Choosing Presentation Aids

Important Ideas

Complex Ideas

Adds Interest

Limit Number

Audience Size

Easy to Use

Time & Expense

Page 24: COM 110 Ch 13 Step 4 Visual Aids

Preparing Presentation Aids

• Print

• Layout

• Color

Page 25: COM 110 Ch 13 Step 4 Visual Aids

Preparing Presentations Aids

Page 26: COM 110 Ch 13 Step 4 Visual Aids

Layout

• Limit the reading required of the audience. The

audience should not spend a long time reading the visual

aid; you want them listening to you. Limit the total number

of lines on an aid to six or fewer, and write points as short

phrases rather than complete sentences. There should be

as little text on the screen as possible to communicate the

ideas.

Page 27: COM 110 Ch 13 Step 4 Visual Aids

Simplify: The Rule of Six

• Six lines of text

• Six words across

• Write as phrases

• Do not use sentences

Page 28: COM 110 Ch 13 Step 4 Visual Aids

Print

• Keep the typeface easy to read

• Use Upper and Lowercase letters

• Keep the typeface easy to read

• Use Upper and Lowercase letters

• ALL UPPERCASE IS HARD TO READ

Page 29: COM 110 Ch 13 Step 4 Visual Aids

Print

• Easier to read:

• Tahoma

• Arial

• Verdana

• Less easy to read:

• Times New Roman

Page 30: COM 110 Ch 13 Step 4 Visual Aids

Color

• Use same color background

• Black, deep blue for lettering

• Use bright colors to highlight info

• No more than four colors

• Use the “templates”

• Student example

Page 31: COM 110 Ch 13 Step 4 Visual Aids

Example

• Approximately 28% of adults in Iredell County have an

Associates Degree or higher

• 2010 US Census Data

Page 32: COM 110 Ch 13 Step 4 Visual Aids

In Iredell County

28

72

Degree

AA or higher

Less than AA

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Action Step 4: Adapt – Visual Aids

LO3: Displaying

Posters • Stations

Whiteboard • Collaboration

Handouts • Complex info, need for reference

Projected • Almost all visual aid types available

Page 37: COM 110 Ch 13 Step 4 Visual Aids

Speech Action Steps

Step 4 Adapt

LO2: Developing Visual Aids

LO3: Displaying

Step 5 Delivery

LO6: Handling Presentation

Aids