Embed Size (px)
DESCRIPTION
Using a mix/match of online game mechanics and social networking to spur engagement and behavior change across the disease spectrum- from health and wellness to chronic disease
Citation preview
Bonnie Feldman, DDS, MBA - Stakeholder Relations with a 360º Viewwww.drbonnie360.com | @DrBonnie360 | [email protected]
© 2012 - All rights reserved.
Increasing Public Awareness
Click on the titles for full texts.
© 2012 - All rights reserved.
Consumers Leading the Way
Source: PwC Health Research Institute consumer survey and PwC calculations
$ 4.0 B
$ 8.9 B
$ 0.7 B
$ 13.6 B
Health related video games
Resource that rates physicians/hospitals
Health apps or programs
Consumers willing to spend their own money on healthcare services
=
© 2012 - All rights reserved.
The Market is Trending Up
Number of app downloads
Source: Juniper Research
Sales of apps
Source: research2guidance
Investment in mobile health
Source: mobihealthnews
Expressed in millions
© 2012 - All rights reserved.
Why Mobile Health Games Now?
© 2012 - All rights reserved.
Where’s the Money?
2011 2012
#Deals $ #Deals $
Series A 24 156 8 50
Series B 9 138 1 3.5
Series C 9 146 2 23
Series D 3 33
Series F, G 1 27
Other* 16 152 1 17
All Fundraising 62 652 12 93
(*) “Other” includes Angel, Seed and Misc funding. Source: Rock Health Funding Database
© 2012 - All rights reserved.
Who Cares and Why?
© 2012 - All rights reserved.
The Recipe
© 2012 - All rights reserved.
An Emerging Ecosystem
SELF-HELP CONSUMER WELLNESS
EMPLOYEE WELLNESS
BRAIN GAMES
DISEASE MANAGEMENT
MEDADHERENCE
ADDICTION RELAPSE
W E L L N E S S
C H R O N I C D I S E A S E
© 2012 - All rights reserved.
What’s Next: Sensors, Data and Analytics
