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Big data in the cloud welcome to cost oriented design Arnon Rotem-Gal-Oz Chief Data Officer

BDX 2016 - Arnon rotem gal-oz @ appsflyer

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Bigdatainthecloudwelcometocostorienteddesign

ArnonRotem-Gal-OzChiefDataOfficer

Costorienteddesign Cheap

(buthopefullycheaper)

Caveat Emptor

security

performanceavailability

correctness

scalability

solutioncost

“Traditional”designforcost

POC(choosetechnologies,

understandconstraints)

Sizeneededhardware purchaseHW+SW Optimize

AmdocsTeraScale

Source:https://www.youtube.com/watch?v=0N2KhuMKAxM

Optimize&maximizeutilization

Bigdatainthecloud

Let’s drill down

EDA

Retention

AnalyticDatabase

Verticavs.

RedShift

security

performanceavailability

correctness

scalability

solution initialcost

security

performanceavailability

correctness

scalability

Initialcost

Variablerunningcosts

DedicatedServersvs.S3withEC2

Spotinstances

security

performanceavailability

correctness

scalabilityInitialcost

Continuouscostoptimization

variablecost

Analyticsdatabase(take2)

Redshift,TokuMXvs.Druid

GoogleBigQuery

Whatdousersactually need?“You can’t always get what you want,But if you try,

sometimes, you might findyou get what you need”

Therollingstones

Initialcostvariablecost

continuouscostoptimization

“COST ORIENTATION” YOU KEEP USING THESE WORDS

I DON’T THINK THEY MEAN WHAT YOU THINK THEY MEAN