Ronja Gustavsson from Falcon Social talks at Nordic Growth Hackers about building a growth hacker team at Falcon Social Read more at http:www.nordicgrowthhackers.com Watch Ronja Gustavsson's presentation at youtube.com: http://youtu.be/Icf-RzzCX_k
1. 6 STUFF TO THINK ABOUT. When creating a growth hacking team.
2. !! ITS A CALCULATED PROCESS THAT CAN BE REPEATED AND MEASURED
3. SOCIAL MEDIA MANAGEMENT FAcon FOR ENTERPRISE.
4. 640% increased MRR - first year of sales
5. WE ARE ALREADY AHEAD OF OUR GOAL OF TRIPLING OUR MRR THIS YEAR.
6. 9 !! 25% of total revenue (new MRR) every quarter is contributed by marketing.
7. 6 STUFF TO THINK ABOUT.
8. 1 CONTEXT.
9. BIG. our goals are absurd
10. HAIRY. this shits complicated
11. AUDACIOUS. into the future
12. 2 GOALS.
13. MQL Qualified leads to sales funnel
14. 3 DATA.
15. RIGHT DATA. and make it simple to consume.
16. 4 PEOPLE.
17. 4 LISTEN.
18. 6 PROCESS.
19. REPEAT. and adjust. Kill it if it does not work anymore.
20. HERES A RECAP. TO BUILD A GROWTH TEAM: ! set a context that will lead your focus set clear on big goals take decisions fast, and based on data Make processes that are repeatable Hire the right people, with the right mindset