China’s Bike SharingIndustry Mini Report

November 2016

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China’s cities are rapidly filling up with different colored bikes as bike sharing apps become all the rage

The market has become flooded with new entrants in recent months

The WeChat team in Guangzhou even have their own on campus bike sharing: WeBike

Dirty tricks between competitors together with vandalism and

abuse of the bikes by the public have been

well reported

There are over

450 millionbikes in China

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78%of households

own a bike

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Breakdown Of The Players

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The Clear Market Leaders

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Male*Data: Libra Global Android Market Analysis Platform

71.92

53.23

28.08

46.77

Users by gender

Female

High frequency use apps

*Data: Libra Global Android Market Analysis Platform

Bike sharing app users who use the app on a particular day, will on average open the app many times.

Mobike users significantly more so than Ofo users.

Ofo Mobike

MobikeFounded:Markets:

Notes:

Official WeChat Account

摩拜单车January 2015Tier 1 Cities + ChengduBacked by Tencent

Tencent Android App Store

Downloads400k

Official WeChat Account

OfoFounded:

Based: Notes:

共享单车December 2014Tier 1 Cities + ChengduBacked by DiDi, Xiaomi

Tencent Android App Store

Downloads170k

Many industry analysts believe it likely that Mobike and Ofo will eventually merge in the same way as taxi hailing apps did.

The Smaller Players

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Official WeChat Account

XiaoMing Bike Founded:

Based: Notes:

小鸣单车July 2016Shanghai100 Million RMB A roundInvestment completed

Tencent Android App Store

Downloads6.4k

Official WeChat Account

BluegogoFounded:

Based: Notes:

小蓝单车November 2016Shenzhen5 Mao per half hour, adjustable seat heights

Tencent Android App Store

Downloads3.7k

Official WeChat Account

HelloBikeFounded:

Based: Notes:

哈罗单车March 2016Ningbo, SuzhouFirst 15 mins is free

Tencent Android App Store

Downloads3k

Official WeChat Account

1 Step Bikes Founded:

Based:

一步单车October 2016Chengdu

Tencent Android App Store

Downloads2.2k

Official WeChat Account

QibeiFounded:

Based: Notes:

骑呗单车July 2015HangzhouUsers with high credit scoresdon’t need to put down a deposit

Tencent Android App Store

Downloads2k

Official WeChat Account

Uni BikeFounded:

Based: Notes:

由你单车June 2016Beijing, Shanghai, Guangzhou Focuses on university campuses

Tencent Android App Store

DownloadsNot listed

All of the apps except one* will ask users to make a deposit before using their service.

Highest is 299 RMB ($43.2)

Lowest is 99 RMB ($14.3)

*Users with a Sesame credit score (Ant financial) of above 750 will are exempt from deposit when using Qibei

In researching this report we even found a bike sharing app that lets users purchase walnuts

Currently Ofo is the only platform

that can workdirectly through

their WeChatservice account

without downloading their

app.

Bike sharing isn’t for every city in China

ChongqingUrban population: 18 millionNickname: Mountain City 山城

But fear not…

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Official WeChat Account

0 RMB deposit

99 RMB registration fee

1.19 RMB per mile +

0.59 RMB per minute

China’s Bike Sharing App Industry Mini Report

November 2016

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