Top 10 On Page SEO Techniques For BetterRanking - 2016

List of 10 On page Optimization factors you should keep in mind while optimizingyour blog posts:

1. Blog Post Title

Most important Onpage factor which really plays a big role in deciding whetherour blog posts will be doing well on search engines front is its title. We shouldmake sure we are using targeted keywords or phrase towards the beginning ofTitle tag. We should not repeat the same keyword in title tag with the intension toget better rankings on Google, Yahoo and Bing. And we should keep limit TitleCharacters length to 65 Characters only with spaces.

2. Post Permalink Structure

Then it’s about going ahead with a search engine optimized URL structure. Again,you should aim at using targeted keywords towards the beginning of blog postURL.

You should avoid using special characters, symbols, brackets, comma’s etc aspart of your post URL. Most of the times you should be using alphabets andnumeric from 0-9 in your URL structure and use dashes to differentiate two stringsin URL structure. Make sure to follow a pretty permalink instead of randomstrings in your permalink.

3. Heading Tags

You should use heading tags like h2, h3 and h4 etc to highlight various headings,sub-headings and important points. Our Title tag is used as h1 tag at single postlevel inWordPress. So we don’t need to use any h1 tag in our blog post bodysection. Also, don’t repeat H2 or H3 tags too many times, as it is considered asnegative SEO practice.

4. Keyword Density

You should keep the keyword density to up to 1.5% percent with mix of LSIkeywords. You should be using your main keyword once in first paragraph andthen in the last paragraph apart from regular use in blog post content. You shoulduse bold, italic and underline to highlight important keywords and phrases in yourblog post.

5. Meta Tags

You should add unique and relevant meta keyword and meta description witheach of your blog post. Again, you should use your use targeted keyword in themeta description and meta keyword section. You should create a meta descriptiontag which work as a summary for your blog post. You should limit meta descriptionlength to 160 characters including spaces. You should write user friendly metadescription tags for better Click Through Rate (CTR) in search engines. Though,many search engine like Bing still prefer meta keywords but Google already madeit clear that they don’t give any weight-age to Meta keywords.

6. Addition of Images

We have already talked about Image optimization for SEO and it helps a lot indriving traffic from image search. Though, according to many case studies,Keyword in alt text in image and image title helps a lot to make your blog postmore focus and targeted. Now add one or multiple images to your blog post. Youshould include targeted keyword as part of image name, image alt text etc.Availability of images makes our blog contents more interesting and attractive.While adding images, you should look out for small size images only.

Addition of big size images will slow down your blog speed and will ultimatelylower down your blog rankings as these days Google Started considering websitespeedas one of rankings factor on Google organic search.

7. Word Count Per Post

I don’t see blog posts doing well especially on search engine front page havingvery few words. So as standard, you should try to draft blog posts carryingminimum 700 words. If possible write long and well researched blog posts whiletargeting highly competitive keywords in your niche.

More over, if you writing naturally and covering everything related to the topic,your topic would be of great length. Suggestion: Analyze other posts on the targetkeyword and see what you are missing and if your post is better than post rankingon first page in Google or not. Though, there is no limit or exact number forminimum word count for SEO optimized posts, but ideally I keep it more than 700words. This post is over 1900 words plus.

8. Content Interlinking

You should link out to related blog posts from your blog to send additional pagerank and traffic to them. Interlinking of blog posts naturally will help your blogreaders spend more time on your blog.

But you should not overdo it. While linking out to your own blog pages, you shoulduse keyword rich anchor text as that will help the linking posts perform better onGoogle and other search engines for their targeted anchor texts. Also, keepvariation while internal linking but don’t confuse Google with two similar post forsame target Keyword.

9. Linking Out to External Websites

Apart from linking to your own blog posts, it is a great idea to link out to externalwebsites if you feel addition of links for them will help your blog readers find moreand relevant information about the topic you are currently blogging about. Whilelinking out to external websites, you should link to trusted websites only. And if youhave doubts about the authority or popularity of a website, you can use nofollowtag to avoid passing page rank and search engine rankings to bad neighbors.

You should use dofollow link for trusted websites and nofollow link for those aboutwhom you are doubtful about their trust rank on Google. If not, try to link with Wikiarticle, which is considered as one of the most authoritative source of information.Even if not from onpage optimization point of view, linking to useful resource helpsreaders and make your content more credible and informative.

10. Write Engaging Content

You should write engaging content in your post and should work as a completemanual for the targeted keywords for that post. You should look at various waysso that people get engaged with your blog contents. You can do this by askingsome kind of questions or asking for their opinion on topics related to your blogand etc. If you are unable to write engaging contents on your blog, people will notspend much time on your blog and will immediately leave your blog. This willresult in higher bounce rate for your blog and which will work as a negative factorwhen Google calculates your blog rankings for targeted terms.

On Page SEO Checklist:

Here is the final checklist which you need to follow in 2016 to make sure yourcontent rank higher in search engine.

Keyword Placement:

Keyword in Title Keyword in Permalink Keyword in first paragraph Keyword in Image Alt tag Tweaked Keyword in H2 or H3

Bold Important Keywords and related keywords Italics 1-2 important Keywords Outbound Link to relevant high-quality sites Internal links to related articles

Remove all stop words from Permalink Add multi-media (Video, Slides, Inforgraphic) Longer the content length, better it is. Minimum: 700 words Optimize image before uploading (Compress and resize) Page loading time Use LSI Keywords (Use Google search to find related Keywords)

Other things:

Use Meta title in less than 65 character Use Meta description in less than 150 characters. If using any Social SEO plugin, make sure to add image for Facebook, Twitter.

(Take advantage of social graph) Make sure to have social sharing buttons at the end of post or floating social

sharing buttons. Have related posts after blog posts to lower down bounce rate.

Things not to do:

Not more than 1 H1 tag (Your Post title is H1 tag) Don’t repeat H2 and H3 Tag Don’t increase Keyword density by more than 1.25%

Things to focus on:

Try to use Keyword in Post Title at beginning Use Long tail keywords (You can use up to 65 Character in Post title) If writing in evergreen niche, remove dates from the posts. (Use Date

Exclusion SEO plugin) Content length: The longer the length of the content, better it is. Though don’t

try to uselessly increase the content size. At the end of blog post, ask users to take action.

With this, you have covered all the factors that you need to have to make yourarticles on page SEO full-proof. If you have any queries or want to add your tip,let me know via comments.

Source : http://www.shoutmeloud.com

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