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Unite strategy

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How the agency Home communicated the UNITE strategy

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Page 1: Unite strategy
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Bespoke branded notebook !!

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Bespoke branded notebook Inner wallet containing a folded strategy map!

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High-level visual thinking map setting out UNITE’s Five Year Strategy!

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Branded post-it notes Employees used to scribble comments on and stick to the strategy map in the workshop sessions!

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Session feedback cards !!

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Visual Thinking map in-situ !!

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said they now understand the long-term plan for the business.

Employee feedback

98%said they now understand what UNITE wants to achieve between now and 2016.97%said they were confident that UNITE is aware of what is happening in the world around us and using that information to keep its plan up to date.

95%

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said they understand how their role fits into the plan and how they can contribute.

Employee feedback

93%said they think that the plan presents UNITE’s plan in a clear and interesting way. 91%thought they had enough opportunity to contribute during the session. 96%would like time to consider what they have learned and re-visit the plan again later.72%

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In the past it has been hard for some of my team to relate to the wider business. They didn’t always understand the reasons behind the way we do things or what was driving changes that were brought in. Now they have a clear understanding of where the business is going and this has made them more keen to adapt to the changes we have planned.

One of the managers responsible for delivering team sessions said...

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We’ve also had some great feedback from team members...

My team and I can contribute to UNITE’s success. !

I now fully understand my role in UNITE’s future. !

Delivering great service is critical to the success of our business.

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