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Health/Beauty Printed paper case with jacket 254 x 203mm 256 pages Publication: December, 2008 ISBN 978 07553 1847 6 £20.00 Copyright © 2008 Bobbi Brown Evolution LLC Headline Springboard Headline Publishing Group 338 Euston Road, London, NW1 3BH www.headline.co.uk www.hachettelivre.co.uk BOBBI BROWN is an internationally renowned makeup artist and founder of Bobbi Brown Cosmetics. Her products are sold in more than four hundred stores and twenty countries worldwide. Bobbi is also the exclu- sive beauty editor of NBC’s Today show and a frequent guest on E! and the Style Network. Her previous book, Bobbi Brown Living Beauty, was a New York Times bestseller. Marketing and Publicity For press enquiries, please contact Helena Towers on 020 7873 6104 PR campaign to include magazine feature coverage and extracts in leading women’s magazines Title included in Christmas and New Year trade promotions to guarantee prominent in-store positioning For Everyone from Beginner to Pro B estselling author and top name in makeup Bobbi Brown shares all her secrets—and complete, step- by-step instructions—so every woman can put on makeup like a pro. This is the book that Bobbi Brown’s fans have been waiting for—her twenty-five- plus years of makeup styling experience distilled into one complete, gorgeous book. Bobbi looks at everything from skincare basics to every aspect of facial makeup—from how to find the right color and type of foundation for any skin tone to how to apply every detail of eye makeup (brows, eyeliner, eye shadow, and eyelashes) no matter the eye color and shape. Of course there are never- before-seen tips on blush, bronzer, lip liners, lipstick, and more. And Bobbi looks beyond the face with informative chapters on head-to-toe beauty and the science of skin. Each chapter has thorough step-by-step instructions for makeup application and easy- to-follow photographs, along with Bobbi’s expert, assuring advice. Plus, there’s a groundbreaking section of the book that will be of special interest to women who’ve wanted to know the top beauty secrets only makeup artists know, essential equipment to keep on hand, how to break into the business, and how to work with photographers. Breathtaking photos of the finished faces—from everyday looks to exotic runway style—along with advice on putting it all together for every woman, make this a book like no other. BOBBI BROWN MAKEUP MANUAL will be the only book any woman will need to look absolutely fabulous. For Everyone from Beginner to Pro bobbibrownpaginated 7/8/08 15:04 Page 1

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y g

Health/Beauty

Printed paper case with jacket

254 x 203mm

256 pages

Publication: December, 2008

ISBN 978 07553 1847 6

£20.00

Copyright © 2008 Bobbi Brown Evolution LLC

Headline Springboard

Headline Publishing Group

338 Euston Road, London, NW1 3BH

www.headline.co.uk

www.hachettelivre.co.uk

BOBBI BROWN is an internationally renowned makeup artist and founder of Bobbi Brown Cosmetics. Her products are sold in more than four hundred stores and twenty countries worldwide. Bobbi is also the exclu-sive beauty editor of NBC’s Today show and a frequent guest on E! and the Style Network. Her previous book, Bobbi Brown Living Beauty,was a NewYork Times bestseller.

Marketing and Publicity

For press enquiries, please contactHelena Towers on 020 7873 6104

PR campaign to include magazinefeature coverage and extracts inleading women’s magazines

Title included in Christmas andNew Year trade promotions toguarantee prominent in-storepositioning

For Everyone from Beginner to Pro

Bestselling author and top name in makeup Bobbi Brown shares allher secrets—and complete, step-

by-step instructions—so every womancan put on makeup like a pro.

This is the book that Bobbi Brown’s fans have been waiting for—her twenty-five-plus years of makeup styling experience distilled into one complete, gorgeousbook. Bobbi looks at everything fromskincare basics to every aspect of facial makeup—from how to find the right color and type of foundation for any skin tone to how to apply every detail of eye makeup (brows, eyeliner, eye shadow, and eyelashes) no matter the eye color and shape. Of course there are never-before-seen tips on blush, bronzer, lip liners, lipstick, and more. And Bobbi looks beyond the face with informative chapters on head-to-toe beauty and

the science of skin. Each chapter has thorough step-by-step instructions for makeup application and easy-to-follow photographs, along with Bobbi’s expert, assuring advice. Plus,there’s a groundbreaking section of the book that will be of special interest to women who’ve wanted to know thetop beauty secrets only makeup artists know, essential equipment to keep onhand, how to break into the business,and how to work with photographers.

Breathtaking photos of the finished faces—from everyday looks to exotic runway style—along with advice on putting it all together for every woman, make this a book like no other.

BOBBI BROWN MAKEUP MANUAL will be the only book any woman will need to look absolutely fabulous.

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For Everyone fromBeginner to Pro

bobbibrownpaginated 7/8/08 15:04 Page 1

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CHAPTER 1Makeup ArtistryBecoming a Makeup Artist

CHAPTER 2Essential EquipmentMakeup Kits

Essential Tools

Shopping for Supplies

Care and Maintenance ofTools and Makeup

CHAPTER 3SkincareLifestyle

How the Skin Works

Skin Type Analysis

Cleansing and Toning the Face

Facial Moisturizers and Rejuvenation

Skincare Glossary

CHAPTER 4Face Preparing the Face for Makeup

Concealers and Correctors

Foundation

Special Skin Conditions

Powder

Bronzer and Self-Tanner

Adding Blush

CHAPTER 5LipsLip Color and Application

CHAPTER 6EyesEyebrow Shape and Defi nition

Eye Shadow

Eyeliner

Eyelashes

Eye Makeup Removers

CHAPTER 7Head-to-Toe BeautyBeautiful Hands

Best Feet Forward

Body Skincare

CHAPTER 8OverviewTen-Step Guide to Beauty

Face Chart

CHAPTER 9Special Makeup ApplicationsDiverse Beauty

Bridal Makeup

Special Occasion Makeup

Makeup for Teens

Age and Beauty

Makeup during Pregnancy

Bad Days

Makeup for Men

Famous Looks

CHAPTER 10Artistry and MoreArtistry

Breaking into the Business

Career Options

The Business of Makeup Artistry

CHAPTER 11Essential Equipment for the ProfessionalDeveloping and Stocking theProfessional Makeup Kit

Tool Selection

Hygienic Standards

CHAPTER 12Advanced Makeup ApplicationsMakeup for Photography

Makeup for Film and Television

Makeup for Fashion Shows

Working with Celebrities

ACKNOWLEDGMENTS

APPENDIXMakeup through History

Who’s Who in Makeup

Resource Guide

CONTENTSPREFACE Welcome to Class

I The Basics

II What the Professionals Know

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Draw the pencil at the lash line and blend gently using a clean finger or brush.

Using short feathery strokes can result in a more natural e� ect.

To soften, smudge the line using your finger or a brush.

To give a pencil line staying power, use a liner brush to sweep a layer of powdered eye shadow in a corresponding shade over the pencil.

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PENCIL LINER APPLICATION

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EYELINER Applying eyeliner is the ultimate way to define and enhance the eyes. It frames the eyes, making them appear larger, while balancing shadow applications. Liner canalso be used to improve the shape of the eyes. Its application needs to be generous enough to be visible when the eyes are open to makethe eyes stand out. Many women achieve a beautiful, defined look using liner only on the top. For those who use liner on both the top and the bottom, it is important to keep the top thicker than the bottom. To avoid the appearance of tiredness and darkness under the eye, apply a relatively thin line as close as possible to the lower lash line.

Liner FormulasThere are several eyeliner formulas: powdered shadow, eye pencil, liquid, cake, or gel liner. Each has its advantages and specific application techniques.

Shadow liners are easy to apply and can be long lasting if applied correctly. Using shadow liner requires a good eyeliner

, and flat, with either a straight or a slightly rounded tip.

Eyelinerpencils are easy to use, and you can carry several shades with you. However, pencil liners have a creamy consistency and smear if they are not set with either facial or eye-shadow powder.

Liquid, cake, and gel liners cult to apply, but with practice, you can achieve incredible results. These liners are extremely long wearing, very precise, and a good choice for creating dramatic looks.

Don’t ever apply liner to the inside rim of the eyelids, except for a theatrical effect for fashion or a photo shoot. You risk infection and injury. It is dangerous to put any product, even those designed for the eye area, directly in contact with the eye. Also, rather than making the eyes stand out, lining inside the rim can make the eyes appear smaller.

Don’t line just the bottom of the eye.

Do line all the way across the lids! You can line just the top and not the bottom, but don’t line either lid halfway. Lining from the inner corner to the outer corner will help open up the eye.

Do apply liner as close as pos-sible to the lash line, making sure there is no gap. This has the added benefit of making lashes look fuller and lush.

Do apply liner thinnest at the inner corner of the eye and thicken the line as it moves outward. This accentuates the eyes’ shape and gives the eyes a lift.

Do make the top and bottom lines of liners meet at the inside and outside corners to make the eyes appear larger.

EYELINER DOS & DON’TS

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When I first started working as a freelancemakeup artist, it was almost impossible to find books dedicated to makeup artistry. This has improved over the years, but there is still a noticeable lack

of resources. After scouring countless bookstores in search of the perfect makeup reference text, I fi nallydecided to write my own guide. My vision for this book is simple. I wanted it to be filled with industry tips, complete step-by-step lessons, and beautiful pictures. I wanted this book to serve as a complete reference guide for everyone, who wants to know about beauty and makeup.

I have found that women are either intrigued or mystified by cosmetics but that most are interested in learning more about makeup and the ability to transform a face.

All women really want the same thing: to look like themselves, only prettier and more confi dent. Achieving this goal involves building positive self-esteem, gaining knowledge of makeup products, and becoming proficient in techniques.

This book is a true labor of love. It was written with the help of my team of makeup artists, friends, and customers—who have all contributed questions, concerns, and tips about makeup. Even though I’vebeen in the makeup industry for over twenty years, I am always open to learning.

The beauty industry is constantly changing, so it isimportant to stay open to new ideas, to acknowledge when some things don’t work anymore, and to try new tips or find new solutions. The goal is always to help women look and feel beautiful.

I expect that aspiring makeup artists will want to read every word of this book. Others may pick and choose to read those sections that apply to their concerns. Makeup artistry is incredibly gratifying.So be open, have fun, and never stop learning.

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o identify your best basic lip color,remove all makeup. The best neutral shade—pinky brown, nude, beigepink, rosy brown, pink, chocolate, or

blackberry — will generally be close in toneto your own natural lip color. Apply several shades. The one that looks best on yournaked face is the right everyday neutral,mistake-proof color. It should not look ashy, orange, or pink, but like an enhanced versionof your own lip color. Some women might

need more color, and the shade that worksbest without makeup could be bright ordark rather than neutral. You know you havefound the right shade when it enhances your skin tone, makes your eyes look brighter,and gives your face a lift. �Once you have identified the right neutralor everyday shade of lip color, you have the basis for selecting more dramatic colors.Most lip colors with the same undertone asyour natural shade will look fl attering.

LIPSChapter 5

NATURAL COLOR OF LIPS

Pale lips

Medium lips

Dark lips

Dark purple or deepest brown lips

LIPSTICK SHADE

beige, sandy pink, light coral, pale pink, bright red

browns, rose, pink, orange, warm red

raisin, deep red, plum

chocolate, blackberry

Guide for Selecting Lip Color

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