CHARU JEWELS SOCIAL MEDIA CAMPAIGN.

#ColourYourSenses

Theme And Motive of the Campaign.

• Theme Colour Your Senses, the theme was inspired by

the vibrant festival of colours, Holi. It was further a perfect time to give Charu Jewels a brand makeover.

• Motive The company had been presenting its designs with

darker shades as the background of the campaign and hence giving a new vibrant and fresh look to the brand will add colour and freshness to the brand.