DREAM: Nutopia a l'Escola Massana

The world of Nutopia

www.nutopia.esDREAM Escola Massana

The “Centre del Vidre” Age

DREAM Escola Massana www.nutopia.es











We are 3 people at Nutopia

* David Hierro* Esther Hierro* Núria Torrente


The 3 of Nutopia

David Hierro


The 3 of Nutopia

Esther Hierro


The 3 of Nutopia

NúriaTorrente


The importance of a team

* FootballAll artisans are Messi and makegoals but we need to find a Xavi or Iniesta



* CinemaIn a movie everything isimportant. To succeed you musttake care of all details


* A good product is not enough…

* Seek alliances with otherprofessionals



* Opportunity for cultural enrichment

* Enjoy it!!



Somiant en vidre


The importance of theEVERITHING

* Product

* Trademark


Product

Emotional connection

* Quality* Story* Presentation


Product

Quality

I like to do my job


Product

Story

I like my pieces toexplain a story


Memories

Story

IfIfIfIf my my my my memoriesmemoriesmemoriesmemories hadhadhadhada a a a littlelittlelittlelittle windowwindowwindowwindow, , , , youyouyouyoucouldcouldcouldcould seeseeseesee wonderfulwonderfulwonderfulwonderfullandscapeslandscapeslandscapeslandscapes. . . . AllAllAllAll ofofofofthemthemthemthem are are are are theretheretherethere in a in a in a in a hiddenhiddenhiddenhidden corner corner corner corner ofofofof my my my my mindmindmindmind, , , , takingtakingtakingtaking partpartpartpart ofofofofme me me me andandandand my my my my historyhistoryhistoryhistory....


Mysea

Story

I breathe the salty air that I breathe the salty air that I breathe the salty air that I breathe the salty air that the sea brings to me. the sea brings to me. the sea brings to me. the sea brings to me. Wherever I am, I can notice Wherever I am, I can notice Wherever I am, I can notice Wherever I am, I can notice it, some part of me which is it, some part of me which is it, some part of me which is it, some part of me which is not my nose smells it. I close not my nose smells it. I close not my nose smells it. I close not my nose smells it. I close my eyes. I breathe. I smile. It my eyes. I breathe. I smile. It my eyes. I breathe. I smile. It my eyes. I breathe. I smile. It makes me feel like home. It makes me feel like home. It makes me feel like home. It makes me feel like home. It takes me back to my takes me back to my takes me back to my takes me back to my childhood. Sand, sky, water, childhood. Sand, sky, water, childhood. Sand, sky, water, childhood. Sand, sky, water, salt. I love being a woman salt. I love being a woman salt. I love being a woman salt. I love being a woman but i really enjoyed being a but i really enjoyed being a but i really enjoyed being a but i really enjoyed being a mermaid.mermaid.mermaid.mermaid.


Mysea

StoryDREAM Escola Massana www.nutopia.es

Maktub

Story

ItItItIt’’’’s written. When s written. When s written. When s written. When you want something, you want something, you want something, you want something, all the Universe all the Universe all the Universe all the Universe conspires to let your conspires to let your conspires to let your conspires to let your wish come true.wish come true.wish come true.wish come true.


Carpe Diem

Story

I sought in a I sought in a I sought in a I sought in a thousand places, I thousand places, I thousand places, I thousand places, I asked to asked to asked to asked to houndredhoundredhoundredhoundred of of of of people, but the most people, but the most people, but the most people, but the most valuable treasure that valuable treasure that valuable treasure that valuable treasure that existed was here existed was here existed was here existed was here with with with with me:me:me:me: the presentthe presentthe presentthe present


Alice in Wonderland

StoryDREAM Escola Massana www.nutopia.es

Alice in Wonderland


Product

Presentation

I like totake care ofevery single detail


The power of custom pieces

Emotional connectionwww.nutopia.esDREAM Escola Massana






Emotional connection

Ultrasound 4D

www.nutopia.esDREAM Escola Massana



Brand

There is a business philosophy behind

* Brand image* Customer proximity* Responsibility


Brand

Brand image

I like my worklookingpretty


Brand

Customer proximity

I like dealingwith people


Brand

Responsibility

I don’t liketo dissapointmy customers


Como oro en pañoEl lastre del consumismo


Reinforcing the brand image

Shown in exhibitions

* “El vaso medio lleno”Work exhibitedin Reciclamadrid, november 2010



Shown in exhibitionsDREAM Escola Massana www.nutopia.es





* “Fetitxisme”work exposed inL’Eròtica del Vidre, ACAV Mataró 2008




* “Enter code”work exposed in Joia i Vidre, ArtesaniaCatalunya, 2007





ICT to our service

* We can do it very well…But if nobody knows…Noone can enjoy what we do…

* Showing our work


The website

ICT to our service

Our website wascreated in 2006www.nutopia.es


Youtube

ICT to our service

We have60 videosand42.800 visitors


L’Eròtica del vidre


Blog

ICT to our service

www.nutopialand.blogspot.com


Facebook

ICT to our service

* Companionship* Inspiration* Information* Customers



To finish…

Thomas Alva Edison

“Those who say it’s impossible shouldnot bother those who are trying”


Thank you!!

[email protected]


Lifestyle

DREAM: Nutopia a l'Escola Massana