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ILoveStyle.be is an online lifestyle magazine, focusing on Belgium and the rest of the world. It's the ideal platform for all kinds of advertising, specifically for lifestyle brands.
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ILoveStyle.beUpgrading your lifestyle experience
Thursday 20 September 2012
Online lifestyle
magazineFocusing on Belgium and the rest of the world
Thursday 20 September 2012
homescreenThursday 20 September 2012
ILS Lovers, Music and TVThursday 20 September 2012
customized author page
Thursday 20 September 2012
single postThursday 20 September 2012
Facts
Since 2007 (started as MyGoodLife.be)
Part of AGX since 2008
HQ Ghent Belgium
www.ilovestyle.be
2 full-time Chiefs, 15 Awesome Sidechicks
Thursday 20 September 2012
Target Group
20-45 old busy, curious men and women eager to know what’s trending. Open to read, hear, feel and live lifestyle.
Thursday 20 September 2012
ChiefsTom Verschuere aka TommyStarSurfer
Creator of ILoveStyle.be, New Media Strategist, founder of Contagency.com, strategic mastermind, Nike evangelist
Kenny Vermeulen aka Nonunsenses
Captain Awesome leading Awesome Sidechicks, Creative Technologist, co-founder of Contagency.com, creative mastermind, Spongebob evangelist
Thursday 20 September 2012
Awesome Sidechicks
Group started since 01/07/12
15 motivated, experienced, young contributors with each their own interests
15 Brand ambassadors of ILS
15 AWESOME SIDECHICKS
Thursday 20 September 2012
TopicsEverything lifestyle: fashion, design, eco, health&beauty, shopping, travel, food&drinks, music, events, art, marketing, entertainment, media&technology
Every experience:Events reports, press releases, trends, opinions, product & service launches, previews & reviews, behind-the-scenes, interviews
Thursday 20 September 2012
Social
Facebook 3000 FB fans - Average Engagement Rate over 6 months* 22,3%
Twitter +1000 followers
YouTube +300 000 views
Foursquare 3000 followers
Pinterest 20 active boards
*last updated 01/08/12Thursday 20 September 2012
Advertise*
Bannering
Sponsored blogposts
Contest & Sampling
E-mailing
Consultancy
*For prices mail to [email protected] 20 September 2012
Bannering
Skyscraper at homescreen and detailpage
Square at homescreen
ILS Lovers
Thursday 20 September 2012
square bannerThursday 20 September 2012
skyscraper homepage
Thursday 20 September 2012
skyscraper single post
Thursday 20 September 2012
ILS LoversThursday 20 September 2012
Sponsored blogposts
Payed posts in which we present your product in a creative way
Our SEO-skills assure your post gets seen
Spread via Twitter, Fb, G+, LinkedIn,...
Effective way to reach your audience
Thursday 20 September 2012
Contests & Sampling
- Social contests with limited winners
- Sampling to well-selected group of influentials
- Mass-sampling to ILoveStyle.be database
Thursday 20 September 2012
E-mail sent to a database of 90 000 contacts obtained throughout the years
Follow-up e-mail based on click behavior
Thursday 20 September 2012
e-mail sent to announce new ILS
Thursday 20 September 2012
e-mail sent to announce new ILS
Thursday 20 September 2012
advertising in e-mail to database
Thursday 20 September 2012
ConsultancyConsultancy through Contagency.com
‘Creators of Contaminating Communication Concepts’
Services:Consultancy
Concepts
Coaching
Contamination
MORE INFO AT WWW.CONTAGENCY.COM
Thursday 20 September 2012
Case Study - G-Star
“ILoveStyle.be wins international social media contest G-Star – New York Fashion Week!”
Thursday 20 September 2012
Case Study - G-Star
interesting case facts:200.000 unique visitors on action site during action periodUnique visitors at g-star.com up with 35% G-Star Facebook fans up with 14% 29% of all action page visitors came through Facebook
more on this case study at: ILoveStyle.beThursday 20 September 2012
Case Study - Club Med
We were granted 2 weeks at Club Med Sinai Bay by Club Med itself
In exchange we created a vanity url: www.ilovestyle.be/clubmed on which we posted updates each obtaining 1000 unique visitors.
Besides the website we shared our experience through Facebook, Instagram and Twitter creating over 50 000 brand impressions
Thursday 20 September 2012
Case Study - Club Med
Thursday 20 September 2012
ContactILoveStyle.be – AGXVijfwindgatenstraat 21 E9000 Gent – Belgiummail pr(at)ilovestyle.beTel : +32 (0)9 321 72 80Fax : + 32 (0)9 321 72 85
Tom Verschuere a.k.a. Tommy StarSurferConcept Directortwitter @TommyStarSurfer mail [email protected] call +32 478 788390
Kenny Vermeulen a.k.a. Nonunsense Captain Awesometwitter @Nonunsensesmail [email protected] +32 471 777727
Benoit DubrulleOwnercall +32 9 321 72 80
Thursday 20 September 2012
