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1.877.568.7477 ONEUPWEB.COM [email protected] At SlideShare SEO & Presentation Optimization

10 Ways to Win at SlideShare SEO & Presentation Optimization

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Thank you, SlideShare, for teaching us that PowerPoint presentations don't have to be a total bore. But in order to tap SlideShare's 60 million global users, you must optimize. Here are 10 quick tips to make your next presentation highly engaging, shareable and well worth the effort. For more content marketing tips: http://www.oneupweb.com/blog/

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Page 1: 10 Ways to Win at SlideShare SEO & Presentation Optimization

1.877.568.7477ONEUPWEB.COM [email protected]

At SlideShare SEO & Presentation Optimization

Page 2: 10 Ways to Win at SlideShare SEO & Presentation Optimization

You have

some great

information

Image credit: https://www.flickr.com/photos/unconstructive_bry/2385522475/

Page 3: 10 Ways to Win at SlideShare SEO & Presentation Optimization

it doesn’t seem

like anybody

can find it

BUT

Page 4: 10 Ways to Win at SlideShare SEO & Presentation Optimization

LET ALONE SHARE IT!

Page 5: 10 Ways to Win at SlideShare SEO & Presentation Optimization

Does the Internet think I’m a loser? WHY?

Page 6: 10 Ways to Win at SlideShare SEO & Presentation Optimization
Page 7: 10 Ways to Win at SlideShare SEO & Presentation Optimization

You’re just

doing it all

WRONG

Page 8: 10 Ways to Win at SlideShare SEO & Presentation Optimization

You need to

OPTIMIZE SLIDESHAREto tap its 60 million global users

Page 9: 10 Ways to Win at SlideShare SEO & Presentation Optimization

The file name of your presentation

or infographic becomes the URL

FILE NAME COUNTS

01

Page 10: 10 Ways to Win at SlideShare SEO & Presentation Optimization

Keywords are certainly important

but nobody clicks a boring title

TITLE DOES TOO

02

Page 11: 10 Ways to Win at SlideShare SEO & Presentation Optimization

Find images that are cute, sexy or

incredible – especially for the cover

LOOK SHARP

03

Page 12: 10 Ways to Win at SlideShare SEO & Presentation Optimization

In the description, include a call to action and link to your website

DESCRIBE WITH ACTION

04

Page 13: 10 Ways to Win at SlideShare SEO & Presentation Optimization

Too much text = bad

Clear and simple = good05

SHARE BITE-SIZE INFO

Page 14: 10 Ways to Win at SlideShare SEO & Presentation Optimization

SlideShare will transcribe your

presentation, so include keywords

OPTIMIZE ON-SLIDE COPY

06

Page 15: 10 Ways to Win at SlideShare SEO & Presentation Optimization

Add links to the PDF version before

uploading. Click here for link help!

LINK IT UP

07

Page 16: 10 Ways to Win at SlideShare SEO & Presentation Optimization

According to SlideShare, tags

increase searchability by 30%

TAG LIKE CRAZY

08

Page 17: 10 Ways to Win at SlideShare SEO & Presentation Optimization

Check this setting when uploading

your presentation to SlideShare

ALLOW DOWNLOADS

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Page 18: 10 Ways to Win at SlideShare SEO & Presentation Optimization

Integrate with LinkedIn, and share

presentations across social channels

SHARE ON SOCIAL

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Page 19: 10 Ways to Win at SlideShare SEO & Presentation Optimization

AND IF YOU DO ALL OF THESE THINGS(You know, as in get all your ducks in a row…)

Page 20: 10 Ways to Win at SlideShare SEO & Presentation Optimization

Your content just might

REACH NEW HEIGHTS

Page 21: 10 Ways to Win at SlideShare SEO & Presentation Optimization

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