36
5th Marketing and Sales Performance summit 16 november 2016 event partners Business partners

20161115 Minds&More_Summit slides-intro & keynote frank van leer

Embed Size (px)

Citation preview

Page 1: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

5th Marketing and SalesPerformance summit

16 november 2016

event partners Business partners

Page 2: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

2

Page 3: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

WHMINDS & MORE

Page 4: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

Flexibleservice solutions

to help

Drive Growth

ACADEMYPeriodic events to network, learn and share knowledge

CONSULTINGExperts to consult, coach or manage growth projects

INTERIMSpecialist resources to fill organizational gaps

Page 5: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

sales

Sales management & KPIs (ROA)

Large account management process

Creating & managing opportunities

Sales Enablement

Social Selling

Value based selling and pricing

Negotiating success

Leveraging your CRM tools

Partner channel management

transformation

Defining vision & mission

Shifting the paradigm and change management

Building customer centric or solution led organizations

Organizational design

Innovation & NPD processes

Internal communications

Coaching & capability building

Marketing & sales alignment

Building employee engagement

Market Assessments

Segmentation, targeting & positioning

Product management & marketing

Go to market plans & activation

Communication management

Pricing & value capturing

(Employer) brand management

Customer experience & loyalty

Marketing performance & KPI’s

Marketing

Deep Expertise

Page 7: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

7

• Loyal and key sponsors

• Over 13 customers willing to share their case today

•Associates contributing in the preparation

Special thanks to :

Page 8: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

8

• Minds&More Mingle Mondays

• Our annual summit

•STIMA Marketer of the Year

•SMA events

Stay connected in 2017:

Page 9: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

Frank van Leer, Sales Management CoachAuthor of the book “Winners and Whiners”

COMPELLING STORIES FOR THE BOARD ROOM

Keynote13:10 – 13:50

Page 10: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

GREEN

HOW TO MOVE YOUR SALES

GROUP

TO THE

Page 11: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

The main goal of this session is to help you win new sales in 2015 through…

Buy us!

Page 12: 20161115 Minds&More_Summit slides-intro & keynote frank van leer
Page 13: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

13

Page 14: 20161115 Minds&More_Summit slides-intro & keynote frank van leer
Page 15: 20161115 Minds&More_Summit slides-intro & keynote frank van leer
Page 16: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

16

LOOK

Page 17: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

THE UNWRITTEN RULES!

KNOW

Challenge theaudience

Be surprising

BriefSimple

Prepared Tailormade

Compellingstory

so what..? OK we know that…

Page 18: 20161115 Minds&More_Summit slides-intro & keynote frank van leer
Page 19: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

19

Page 20: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

20

klm catering services

EXAMPLESAP SELLING

and forecasting

Page 21: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

TAKE AWAYSAP Story

getting the facts.

What is at stake.. (not software..!)

PREPARATION

Page 22: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

how to let this team shine and become a winner

FOCUS ON INTERNAL WIN

Page 23: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

forecasting the weather

COMPARE IN THEIR OWN WORDS

Page 24: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

use analogies they understand like no one else

COMPELLING STORY

Page 25: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

make them realize the WHY aspect

ENGAGE WITH AUDIENCE

Page 26: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

three bullets from CEO decrease costs/

invest in future

transform)

ALIGN WITH CLIENTS STRATEGY

Page 27: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

not a product focus but a strategic focus: making a win easy!

MAKE THE NEXT STEP EASY

Page 28: 20161115 Minds&More_Summit slides-intro & keynote frank van leer
Page 29: 20161115 Minds&More_Summit slides-intro & keynote frank van leer
Page 30: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

Room Alcazar Room Auditorium Room Herten Aas

Page 31: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

Room Alcazar Room Auditorium Room Herten Aas

Page 32: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

Room Herten AasRoom AuditoriumRoom Alcazar

Page 33: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

Thank you

event partners Business partners

Page 34: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

Room Alcazar Room Auditorium Room Herten Aas

Page 35: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

Marketing Sales TransformationMarket Assessments Sales & lead management Defining vision & mission

Segmentation, targeting & positioning

Large account management process

Shifting the paradigm and change management

Product management & marketing

Creating & managing opportunities

Building customer centric or solution led organizations

Go to market plans & activation Sales Enablement Organizational design

Social Selling Mastery (Marketing) Social Selling Mastery (Sales) Social Selling (Leadership)

Communication management Value based selling and pricing Innovation & NPD processes

Pricing & value capturing Negotiating success Internal communications

(Employer) brand management Leveraging your CRM tools Coaching & capability building

Customer experience & loyalty Partner channel management Marketing & sales alignment

Marketing performance & KPI’s Building employee engagement

Deep expertise from a team with 600+ years of collective experienceInterim services. Consulting. Academy / training.

35

Page 36: 20161115 Minds&More_Summit slides-intro & keynote frank van leer

MINDS&MORE cvbaPark Hill OfficeJan Emiel Mommaertslaan 16b1831 Diegem

www.mindsandmore.biz Tel: +32 (0)2 704 49 40

Pieterjan Kempynck, PartnerMobile: +32 (0)477 700 541Email: [email protected]

Francois Delvaux, PartnerMobile: +32 (0)495 242 986Email: [email protected]

Benny Van Calster, PartnerMobile: +32 (0)475 633 483Email: [email protected]

Myriam Vangenechten, PartnerMobile: +32 (0)477 508 640Email: [email protected]

Pascale Hall, PartnerMobile: + 32 (0) 472 445 983Email: [email protected]

Grégoire Van der Veken, PartnerMobile: +32 (0)495 582 221Email: [email protected]

Thomas Donck, PartnerMobile: +32 (0)494 566 844Email: [email protected]