5 Key Takeaways For Brand Marketers Mobile World Congress 2016 – Day 4

Mobile levels the playing field for developing economiesEntrepreneurs from all over the globe will soon be

partners

The Internet of Things is definitely A ThingWatch for new consumer habits around connected

devices

Our phones are a reflection of our preferences

Soon we will be using them for identification too

Consumers are not all opposed to paid ads on mobile

Create a better experience with utility & rewards

Mobile is more than just a marketing platformWe need to keep pace with the power & connectivity it

brings

ThanksThat’s all for this year!