5 ways to Find More Customers On Facebook

5 WAYS TO FIND CUSTOMERS ON FACEBOOK

Harpreet SinghInternet Marketing Gurus

#1 SHARE QUALITY CONTENT

Here are some useful content ideas:


How to guides


How to guides Video Q&A sessions


How to guides Video Q&A sessions Common myths and misconceptions debunked


How to guides Video Q&A sessions Common myths and misconceptions debunked Money and time saving tips that are relevant to your audience


How to guides Video Q&A sessions Common myths and misconceptions debunked Money and time saving tips that are relevant to your audience Jokes, memes and inspirational stories related to your product or service

Bonus tip!

Post on Saturdays at noon. Post 3-4 times per week.

#2 RUN A CONTEST

What do people have to do in order to win, and what will they win?

Make it go viral…

Make it go viral…

Get as many of their friends to share your contest with their friends

Make it go viral…

Get as many of their friends to share your contest with their friends

Ask people to share or like your contest as a base requirement for entry.

Make it go viral…

Ask them to participate with an opinion, or contribution, to existing content on your page.

Viral competition idea #1


Start a story and ask each person to add a small paragraph in the comments section.



Each new section should continue the story from where the previous person left off.




The person who adds the best “twist” to the story wins the competition.




The person who adds the best “twist” to the story wins the competition.

This really engages people and encourages them to keep coming back to read other people’s contributions and see if their own contribution was well received.



Start by asking for people’s opinions on a hot or controversial topic in your industry.



People love sharing opinions and are more likely to share their opinion with their friends, once they’ve posted to your page.



People love sharing opinions and are more likely to share their opinion with their friends, once they’ve posted to your page.

The winner is drawn randomly from all the entrants.

#3 USE “CONTENT GATES”

What are content gates?

When you post a really sought after piece of content, you can increase the amount of shares and likes you get by using “content gates.”

What are content gates?

More specifically, these are referred to as “like gates” or “share gates” on Facebook and they prompt people to like or share your post content before they can get access to it for themselves.

Type of content you can “gate”

High value reports or articles

What type of content should you “gate”?











#4 MIX IT UP

Few local businesses are integrating the power of Facebook into their existing channels…

…. and that’s a mistake!

Mix it up…

Promote your Facebook Fan Page URL on all advertising, instead of your website

Mix it up…


Run coupons and other deals as Facebook exclusives

Mix it up…


Run coupons and other deals as Facebook exclusives Ask current email subscribers and walk in customers to like your

page for a discount or freebie gift (either by sending them a link, or asking them to scan a QR Code from their smartphone when instore)

Mix it up…


Run coupons and other deals as Facebook exclusives Ask current email subscribers and walk in customers to like your

page for a discount or freebie gift (either by sending them a link, or asking them to scan a QR Code from their smartphone when instore)

Promote Facebook contests in traditional media (newspapers, flyers) and on your website, to ramp up the volume of entrants and number of likes and shares your page gets

#5 RUN NEWS FEED ADS

News feed ads are your friend!

High visibility

Fully customizable and interactive

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