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Who do you trust to tell your story? By Communication Expert Nicole Hanratty 5 Ways to Improve Your Communication Skills and Marketing Plan

5 Ways to Improve Your Communication Skills and Marketing Plan

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Page 1: 5 Ways to Improve Your Communication Skills and Marketing Plan

Who do you trust to tell your story?

By Communication Expert Nicole Hanratty

5 Ways to Improve Your Communication Skills and Marketing Plan

Page 2: 5 Ways to Improve Your Communication Skills and Marketing Plan

Who do you trust to tell your story?

Having a hired a communication expert to vet your content

and control your brand's image is more important today than

ever before.

Influencers must be thoroughly researched.

Companies now need to institute a social media policy for

employees.

Most importantly you must be able to trust your website

editor, social media manager, publicist, press secretary, and

marketing team to accurately and faithfully represent and

prepare your brand.

Media • Publicity • Interview Preparation

Page 3: 5 Ways to Improve Your Communication Skills and Marketing Plan

What’s hanging on your wall?

All of your outward facing media represents you.

Just like the art on your wall in your home says something about you, so to do all of your company’s Twitter, Facebook, YouTube, Instagram, Snapchat and blog posts represent your company.

Evaluate the story your brand is telling.

Blog • Social Media • Print Advertising • Influencers • TV • Radio

Page 4: 5 Ways to Improve Your Communication Skills and Marketing Plan

Are you making the right impact?

When you spend time, energy, resources, effort, and work hours to create content, develop a proper publicity plan. Wishing for virality is like panning for fool’s gold.

Stay on the cutting edge of digital media innovations to keep your brand relevant.

Leverage your content to reach your target audience and improve engagement.

360 • VR • Holograms • Chat Bots • AI • 3D Images

Page 5: 5 Ways to Improve Your Communication Skills and Marketing Plan

Do you give back?Elevate your brand with charitable outreach and collaborations.

Page 6: 5 Ways to Improve Your Communication Skills and Marketing Plan

What are your credentials?Show your worth in your branding. Are your ads, posts, and content backed up with expertise?

Page 7: 5 Ways to Improve Your Communication Skills and Marketing Plan

“Content is the new black.” -Nicole HanrattyNicole Hanratty is a communication expert. She launched the successful music entertainment charity-focused website lifeofarockstar.com. She is the trusted editor of celebrity blog DarrenKavinoky.com and multi-million dollar mega brand 1800NoCuffs.com. Nicole is a brand image consultant for the owner and builder of “The Bachelor Mansion,” with an extensive portfolio of video production, red carpet coverage, live interviews, articles, press releases and social media campaigns.

She is currently earning her M.S. degree in Communications, specializing in Journalism Innovation from Syracuse University’s S.I. Newhouse School of Public Communications. She also has an M.A. degree in Political Science with an emphasis in International Politics from CSUN, and a B.A. degree in Legal Studies and Politics with an emphasis in International Law from UCSC.

Page 8: 5 Ways to Improve Your Communication Skills and Marketing Plan

Nicole Hanratty, Communication Expert

Learn more at http://www.nicolehanratty.com