7 Tips To Create A Social Media Policy

7 Tips to Create a Social Media

Policy for Your Business

7 Tips to Create a Social Media Policy for Your

Business

A. Cover all your bases.B. Personal versus professional.C. Proprietary information. D. Social media use at work. E. Protecting your brand.F. Your business perspective. G. Rights reserved.


BusinessA. Cover all your bases.

• Consider including references to Twitter, Facebook, YouTube, and/or LinkedIn.

• If in doubt, pertains to your business, your best bet is to include it in your policy.


BusinessB. Personal versus professional.

• Your policy should clearly state that it applies to both personal and professional use of social media outlets.


BusinessC. Proprietary Information.

• Your social media policy should state that the mention of any and all confidential or proprietary information regarding your business operations on social media sites is strictly prohibited.


BusinessD. Social media use at work.

• Your social media usage guidelines need to be thoroughly outlined in your social media policy.

7 Tips to Create a Social Media

Policy for Your BusinessE. Protecting your brand.

• Social media policy should state that employees are not allowed to use the company logo, or other unique brand identifiers, in social media postings without your prior approval.


BusinessF. Your business perspective.

• Your employees should never post on the company’s behalf without your prior approval.


BusinessG. Rights reserved.

• Business have the right to remove or alter business-related social media posts that don’t meet their social media policy guidelines.

Marketing

7 Tips To Create A Social Media Policy