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Selling is a chosen profession?
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SELLING- THE PROFESSIONAL
WAYBy
Amol Karampuri
Sr. Executive Marketing –(Exports)
Ajay Syscon Private Limited
WHO IS NOT SELLING? Why selling has become a bigger
challenge today than it was yesterday? Selling is a learnt professional- Do you
agree? Selling is more a matter of will than skill
& will.We need both.
WE NEVER GET A SECOND CHANCE TO CREATE A FIRST IMPRESSION
Do not use the words/sentences/phrases like
I don’t know I will try to/I hope so May be/It should be Perhaps/probably I will have to check I will come back to you ASAP. I am not sure about this Let me tell you the fact I will be honest with you now
CONTINUED… I don’t handle that That’s not my department Only important and major clients are
entitled I think so
GROUP ACTIVITY The………. & ……..of a Good Sales
Professional is to …….& ………. Customers.
Customer is afraid of making ………….. 80% Sales close around the…………
closing attempt 80% sales people quit before………….
SELLING IS A REJECTION BUSINESS It is a universal fact that we can not close every sale.
But we can keep on increasing our average. Learn to hear NO to get Yes Some Sales people take rejection personally and get
demotivated. Sales people fear failure Only 4% of customer will report their problem Success is not measured by how high we go up in life,
but how many times we bounce back after we fall down.
With same products & under the same circumstances there are some people who break records while others break themselves.
Don’t take your customer for Granted. Always keep in mind that he is being solicited by your competitors
WHAT BUYERS NEED AND WANT Positive attitude Empathy (Caring Attitude) Reliability Dependability Credibility Knowledgeable/Quality products Timely delivery/Speed of delivery A winning Principle Professionalism Sincerity
ALWAYS UNDER PROMISE & OVER DELIVER Transparency Responsiveness/ Response time
PRESENTING SOLUTION WITHOUT KNOWING THE NEED Many of the sales people provide
solution with out uncovering the need Visible needs & Invisible needs Never give the price without giving
value first. Never Never Never give the solution
without Establishing the need.
BUYERS DISLIKES
Dishonesty Shabby Appearance Oversized Egos Being Pushy Sweet Talkers, fast talkers Pests Lack of Transparency
SUCCESS AND FAILURE-
Poor Attitude +Poor Values + Poor Planning Poor Marketing+ Poor Selling + Poor Service = Quickly out of Market
Great Planning + Great Marketing + Great Selling + Poor Service = Out of Business
Great Attitude + Great values +Great Planning+ Great Marketing + Great Selling + Great Services = Growth, Prosperity & Success
AS LONG AS YOU HAVE EYES ON YOUR GOAL, YOU DON’T SEE OBSTACLE
What you want to achieve When you expect to achieve it How you expect to achieve it
Goal- Goals are dreams with a deadline, a
clear direction & a plan of action.
ATTITUDE DETERMINES SUCCESS Motivational.DAT Ability teaches us how to do Motivation decides why we do Attitude determines how well we do
FORMULA FOR SUCCESS
Be passionate about the profession of selling
Believe in your product Believe in your company Believe in being a good professional by
practicing integrity. There is no substitute for hard work Be a possibility thinker. Always look at
possibilities and potential. Be optimistic.
CONTINUED…
Be knowledgeable about your product, service & industry.
Get on continuous education program. Wise people learn from their mistakes
but wiser people learn from others mistakes.
Empathize your prospect. Put yourself in the other persons shoes.
Don’t do anything half heartedly. Do the right thing the first and the every
time.
CARDINAL RULES
Logic opens the mind, emotions open the cheque book.
People love pleasant surprises, they hate unpleasant surprises.
The World only rewards results, not efforts.
- Wish you Happy Selling –
- Presented by, - Amol Karampuri- Sr Executive Marketing- Exports- Ajay Syscon Private Limited