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GOOGLE ADVERTISING & WEBSITES

Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

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Page 1: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

GOOGLE ADVERTISING & WEBSITES

Page 2: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Paid Search With If you are a bail bondsman, you need to be advertising on Google.

If you aren’t, you can be sure your local competitors are.

When a loved one needs bail, 88% of people in your area are searching Google for a local bondsman.

Page 3: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Why Use PPC As A Bondsman?1. Easy to get started

2. Instant visibility for a new bail bonds business

3. Cost-effective & profitable

4. Ads only shown when local people are searching for a bondsman

5. Searchers need bail immediately

6. Only pay when someone clicks to call you

7. Track calls & conversions

8. Target smartphone users ready to call your business

Page 4: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Call-Only Adso The newest way for advertisers to drive calls directly to their phones

o Perfect for the bail bonds industry

o Once set up, you will start getting calls that same day

o High conversion rates, most bail bondsman average 30%-50%.

Page 5: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Keyword ResearchAn in-depth report on which keywords and phrases will turn into phone calls and ultimately bonds.

We find the local keywords and geo-modified keywords that will produce results.

Find out what your competitors are using and steal what is working for them.

Page 6: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Account SetupWe build all of our accounts for highly relevant ads and high quality scores.

An account built and structured by an expert, trained and certified by Google.

When a professional builds your account, it allows you to outperform your competitors while saving you money

NO ACCOUNT SET UP FEES WITH US

Page 7: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Ongoing OptimizationWe monitor accounts 24/7 to adjust keyword bids and maximize your conversions.

Constant analysis to increase your ROI and reduce your costs

A/B testing of ad copy to continue to improve account performance month over month.

Page 8: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Our Bail Bonds Clients - PPC February 2016

Monthly Phone Calls: 483 Google Spend: $5,752.51

Clicks: 549

Average CPC: $10.48

Cost Per Phone Call: $11.90

Click To Call Conversion: 88%

Overall Conversion Rate: 43.96%

April 2016

Monthly Phone Calls: 257 Google Spend: $2,750.96

Clicks: 278

Average CPC: $9.90

Cost Per Phone Call: $10.70

Click To Call Conversion: 92.44%

Overall Conversion Rate: 43.18%

Page 9: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Certifications

Page 10: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

People Are Searching For A Bondsman RIGHT NOW

Are They Calling You Or Your Competitors?

Page 11: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Custom Websites That Drive CALLS!IS YOUR WEBSITE OUTDATED?

1. Does it load properly on mobile devices?

2. Does it load slowly or sometimes not at all?

3. Is your contact information easily found?

4. Can they click your phone number and instantly call you?

5. Is your website hard to read?

6. Does it have your correct business information listed?

IS YOUR WEBSITE OPTIMIZED FOR GOOGLE?

1. Does your website show up when you search for a bail bondsman in Kentucky or your local county?

2. Does your website show up if you search for your own name?

3. Do you get calls from people needing bail who found you from a Google search?

4. Have you linked your website to Google so people can quickly and easily get directions?

Page 12: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Beautiful & Affordable Designs

If you don’t have a mobile friendly website, 61% of visitors are likely to leave right away and go to your competitor’s website.

Recently Google made an update to their search results that penalizes any business without a mobile friendly website – effectively removing them from the search results.

Page 13: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Beautiful & Affordable Website Design

We specialize in creating websites that turn visitors into phone calls. If someone needs a bond and they visit your website, you have to make it extremely easy for them to see that you are a great bondsman and then get in contact with you.

We build our websites to:• Look great on mobile phones, tablets, and computers• Get found on Google for searches like “Bail Bondsman Fort Wayne” or “Bail Bonds Kentucky”• Allow visitors to quickly get in contact with you directly• Highlight why they should use you as their bondsman• Easily find your location and get directions• Make your business look modern & professional• BE AFFORDABLE FOR ALL BUSINESSES

Page 14: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC
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Page 16: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

Every Website is Custom Designed For Individual Your Needs As A Bondsman

When people in your county are searching for a bail bondsman online are they finding your website or your competitor’s website?

Everything is going digital these days, it’s time to focus on a digital strategy for your bail agency.

Page 17: Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

We are always looking for new bail bondsman to partner with.

Get A Free Consultation Haydon Churchill

Email: ([email protected]) Direct Line: (719) 510-1809