Grow Your Market Understanding to Grow Your Business

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    16-Jun-2015

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Embrace new markets: Uncover how business data analysis can take your business to the next level.

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<ul><li> 1. GROW YOUR MARKETUNDERSTANDING TO GROWYOUR BUSINESSBreak out of your current market and into new ones with our guide to usingbusiness data analysis to maximise the potential of your business bottom line.</li></ul> <p> 2. www.marketscan.co.ukARE YOU SITTING COMFORTABLY?Then maybe you have a problem...... that your business, while successful, is too comfortable in its current position and notpushing out into new markets. Use the following tactics to get up off of those laurels andmove your company up to the next level. 3. www.marketscan.co.ukDO LOOK BACKWere told never to look back, to focus on the future, to keep moving forward.But pausing for a moment and taking stock can help spot new or emergingmarkets that could be vital to your companys continuing success: 4. www.marketscan.co.ukANALYSE YOUR CURRENT SERVICES AND PRODUCTSCould they be adapted or developed further for new markets? 5. www.marketscan.co.ukANALYSE YOUR CURRENT SERVICES AND PRODUCTSCould they be adapted or developed further for new markets?LOOK FOR INSIGHTS INTO THESE POTENTIAL MARKETSAre customers asking you for new products/services that youre in a position to exploit? 6. www.marketscan.co.ukANALYSE YOUR CURRENT SERVICES AND PRODUCTSCould they be adapted or developed further for new markets?LOOK FOR INSIGHTS INTO THESE POTENTIAL MARKETSAre customers asking you for new products/services that youre in a position to exploit?MONITOR YOUR COMPETITORSAre there areas that they have moved into that you havent? If so, why havent you? 7. www.marketscan.co.ukANALYSE YOUR CURRENT SERVICES AND PRODUCTSCould they be adapted or developed further for new markets?LOOK FOR INSIGHTS INTO THESE POTENTIAL MARKETSAre customers asking you for new products/services that youre in a position to exploit?MONITOR YOUR COMPETITORSAre there areas that they have moved into that you havent? If so, why havent you?BE HONEST WITH YOURSELFAre your competitors winning business that you should be landing instead? Just why arecustomers choosing your rival over you? 8. www.marketscan.co.ukI is SO APPROVEDCustomers prefer using companies that have received an official stamp ofapproval; it offers reassurance, while adding gravitas to the business.Consider gaining an ISO certification. Globally recognised, it gives you a useful edge in theeyes of customers over any competitors without it and could make all the difference whenthey come to decide which company they want to do business with. 9. www.marketscan.co.uk44%of companies that became ISO9001-certified enjoyed increased revenue. 10. www.marketscan.co.ukLINK In WITH LIKE-MINDED PEOPLEIdentified a potential market but not sure how to proceed? Then get networking...In this connected age, its never been easier to source experts in particular markets. Usepowerful social media platforms such as LinkedIn to approach professionals who could helpyour company move into a new market, either acting as a consultant or by joining your team. 11. www.marketscan.co.ukOPTIMISE TO MOBILISEYour online presence is a vital part of your business or it should be.Attract new customers by ensuring that your website is fully SEO-optimised it needs to appear as high aspossible in search results. Once the potential customer has landed on your webpage, ensure it is easy tonavigate, error-free and inviting. Plus optimise your site for mobile platforms so it can be seen in all its glory,whatever the viewing platform. 12. www.marketscan.co.ukHIDING IN PLAIN SIGHT?Your database could be hiding insights into the markets you should be expanding into.Use a reputable data provider to carry out business data analysis on your records they will be able to drilldown into the database and supply new sales leads in markets that you may not have considered before, allbased on your existing customers.These leads can then be imported seamlessly into your companys CRM system, ready to be acted on. 13. www.marketscan.co.ukGET YOUR HOUSE IN ORDERBy carrying out business data analysis and optimising your database removing gone-aways and errorsand identifying your best customers you can maximise your ROI on the markets you already operate in.The net result? It frees up more revenue to invest in exploiting new markets. 14. www.marketscan.co.ukLooking at your current markets and asking yourself if you are exploiting them to their full.Analysing your competitors and their market reach.Listening to customers they could offer vital insights into new products and services that youcan then pursue.Maximising your existing potential from social media networking and ISO certification to afully SEO-optimised, mobile-friendly website.Hiring a data provider to reveal the hidden potential of your database.OPEN YOUR COMPANY UP TO NEW MARKETS BY: 15. www.marketscan.co.ukUNCOVER HOW DATA PROVIDERSCAN HELP WITH BUSINESS DATAANALYSIS WITH OUR FREE EGUIDE:THE MISSING LINK -HOW DATA CLEANSINGCAN GET YOU MORE,HIGHER QUALITY LEADSDOWNLOAD NOW! </p>