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Growth Hacking Your Way to Success With WordPress#WCMKE
ABOUT ME
Eric Sherred@ericsherred
DeveloperInbound Marketer
Growth Hacker
WHAT IS GROWTH HACKING?
“Non-Traditional” MarketingInbound Marketing
Growth Without Spending MoneyBlack-Magic
GROWTH HACKING AND WORDPRESS
Development CommunityUser Experience
Learning From Others
GROWTH HACKING TOOLS
5 Tools for Growth HackingThat Are Free!
Or Really Cheap
Everyone is differentThere is no recipe for success
TOOL 1 - Google
AnalyticsWebmaster Tools
Tag ManagerAdWords ($)
TOOL 1 - Plugins
Google Analytics by YoastGoogle Analytics Dashboard for WP
Analytics for WordPress - by Segment
TOOL 2 - SEO
META TagsOpen Graph
Keyword OptimizationLinks (in and out)
MOZ ($)
TOOL 2 - Plugins
Add Meta TagsWordPress SEOSEO Ultimate
TOOL 3 - Social Media
FacebookTwitterPintrest
Google+(?)Add This
Share This
TOOL 3 - Plugins
AddThis Sharing ButtonsShareThis: Share Buttons and Social
AnalyticsFacebook
Social Media Feather
TOOL 4 - Email
Collect EmailSegment Email
Send Email
TOOL 4 - Plugins
FormstackGravity Forms
MailChimp
TOOL 5 - Testing
A/B TestingMulti-Variable Testing
Add Contact AreaButton Color
TOOL 5 - Plugins
OptimizelyAnalytics for WordPress - by Segment
PUTTING IT ALL TOGETHER
BuildTest
EngageGrow
Questions?
Eric SherredTw: @ericsherred
Fb: sherredhttp://ericsherred.com