customers would

How to create experiences

crawl over hot coals to have

Kill.Me.Now

Sorry, it’s not all about you

It’s about your customer

You own their experience

Re-focus on your customers

Help them be better

Involve them

Localize the experience

Tell emotional stories

Stop interrupting your customers

Understand your customers as people not as data points

Market at the intersection of your unique value and what matters to your customers

Create content and build experiences that attract customers by appealing to what they care about

Don’t forget…

Leigh George, PhDCEO, freedom

Email: leighgeorge@findfreedom.co

Twitter: @leighgeorge

LinkedIn: linkedin.com/in/leighgeorge

Connect with me

Slide 1: Hot Coals. All rights reserved by IMAGES TO DIE FOR

Slide 2: Women in compact. All rights reserved by artcphoto

Slide 3: Simon Sinek. All rights reserved by BeDifferentCVI

Slide 4: Hats. All rights reserved by Roberto Herrett

Slide 5: Strategy. All rights reserved by xLontrax

Slide 9: Notepad. All rights reserved by 

Thin Glass (Tweet @humanpilot)

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