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Pricing For An Internet Marketing Campaign By Darlena Pagan

Pricing for an internet marketing campaign

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Find information on Internet Marketing for a campaign

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  • 1. Pricing For An Internet Marketing Campaign By Darlena Pagan
  • 2. Social Media
  • 3. Newspapers Online
  • 4. Internet Radio Stations http://www.internet-radio.com/ http://en.wikipedia.org/wiki/List_of_Internet_radio_stations http://www.rad.io/station http://www.telegraph.co.uk/culture/tvandradio/10409420/The-best-internet-radio-stations. html http://netforbeginners.about.com/od/multimedia/tp/The-Best-Internet-Radio- Stations.htm http://radio-locator.com/ http://www.1.fm/stations http://www.vtuner.com/ http://www.mikesradioworld.com/ http://www.netradiolist.com/ http://www.windowsmedia.com/radioui/home.aspx
  • 5. Balance Sheet Internet Marketing Campaign
  • 6. Internet Marketing Campaigners Independent Contractors 1. HR Manager 2. Training and Development Managers 3. Market Researcher 4. Writers and Authors 5. Advertising Sales Agents 6. Web Developers 7. Customer Service Representatives
  • 7. HR Manager 47.94 per hour Part Time: 48,860.00 per year 99,720 per year Plan Direct Coordinate Recruiting Interviewing Hiring Consult with top executives on strategic planning Liaison between the organizations management and employees
  • 8. Training and Development Manager 45.86 per hour Part Time: 47,770.00 Full Time: 95,400 per year Training and development Plan Direct Coordinate Enhance the knowledge and skills of Employees
  • 9. Market Researcher 28.99 per hour Part Time: 30,150.00 Full Time: 60,300 per year Analysts study market conditions Examine potential sales of a product or service Help companies understand what products people want Who will buy them At what price.
  • 10. Writers and Authors 26.89 per hour Part Time: $27,970.00 Full Time: 55,940 per year Develop written content for advertisements Online publications Self-employed Freelance writers
  • 11. Advertising Sales Agents 22.26 per hour Part Time: 23,145.00 per year Full Time: 46,290.00 per year Sell advertising space to businesses and individuals Contact potential clients Make sales presentations Maintain client accounts. They work in a range of industries, including advertising agencies, radio, television, and Internet publishing and/or web publishing, Internet display advertising, Websites Advertising, Social Networking Advertising, SEO, Pay Per Click or PPC, Mobile
  • 12. Web Developers 30.05 per hour Part Time: 31,250.00 per year Full Time: 62,500 per year Design and create websites Technical Support of the website Measures of a websites speed How much traffic the site can handle Create content for the site
  • 13. IT Specialist See Asset For Balance Sheet (Budget) 27.00 per hour Part Time: 25,751.50 Full Time: 51,503
  • 14. Customer Service Representatives 14.70 per hour Part Time: 15,290.00 per year 30,580.00 per year Handle customer complaints Process orders Provide information about an organizations products and services In/Out coming email
  • 15. Internet Marketing Plan SEO (Pew Internet & American Life Project www.pewinternet.org/PPF/r/258/report_display.asp) Optimizing for organic search can have a huge impact on your overall traffic (Juon, C., Greiling, D. and Buerkle, C., 2012) PPC Increase visitors A fast and economical way for one-to-one communication Email, online chat, and web-based video conferencing reduce communication costs substantially (Juon, C., Greiling, D. and Buerkle, C., 2012).
  • 16. Internet Marketing Plan Search Adjust your paid search campaigns To find which ads work best for different keywords (Juon, C., Greiling, D. and Buerkle, C., 2012) It reduces ad spending and online Increasing the number of leads or purchases gained (Juon, C., Greiling, D. and Buerkle, C., 2012).
  • 17. Internet Marketing Plan Display Ads Increase traffic and promote sales (Juon, C., Greiling, D. and Buerkle, C., 2012) Social networking sites Increase traffic Enhance website online presence (Juon, C., Greiling, D. and Buerkle, C., 2012)
  • 18. Internet Marketing Plan Mobiles Phones Experience the website differently Googles crawlers for mobile phones Easy Access to online services or products (Juon, C., Greiling, D. and Buerkle, C., 2012)
  • 19. Internet Marketing Plan Website provider Analytic tool Measure landing pages for best practices Cost efficient (Juon, C., Greiling, D. and Buerkle, C., 2012)
  • 20. Internet Marketing Plan Petty Cash Funds Creating new assets Internet marketing projects IT Specialist (27.00 hourly pay if demand) Manage the budget Prevent reimbursement procedures
  • 21. References Juon, C., Greiling, D. and Buerkle, C. (2012). Internet Marketing Start to Finish: Drive Measurable, Repeatable Online Sales with Search Marketing, Usability, CRM, and Analytics, Retrieved from Que Publishing, USA Investopedia, 2014. Petty Cash, Retrieved from http://www.investopedia.com/terms/p/pettycash.asp Bureau of Labor Statistics. (n.d.). Occupational Handbook, Retrieved from http://www.bls.gov/ooh/ Payscale. (2014). Information Technology Specialist Salary, Retrieved from http://www.payscale.com/research/US/Job=Information_Technology_Specia list/Salary