SEO Ripoff Report - SEO Services New York

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SEO Ripoff Report:

How To Find Out If Your Paying For The Wrong Expert

Learn The Shady Practices Of The Top SEO

Companies

Jason Berkowitz

Achieve Top Rankings -‐ SEOServicesNewYork.org

First, I would like to congratulate you on taking the next step with your business. You won’t even believe the results that will come from proper SEO. In this report, you’ll be given 5 tips in which you could help you decide when choosing the right Internet Marketer. With thousands of marketers in the country, finding one that lives off integrity can be a challenging task. After reading this report, you will have a better understanding of hiring an SEO expert for your business. Once you are done with this report, contact me at [email protected] to learn about more about how I can help you. I look forward to seeing you on the inside. Jason SEO Services New York


Tip #1 – “I Can Guarantee You Results”

The reason I am putting this one first is because it is probably the most important. I have seen hundreds, yes hundreds of SEO “experts” claim that they can guarantee you results within a desired timeframe. I have seen some claim to have you ranking in page one within 1 month. They may go even further to say that they have an “in” with Google and any website they put onto a list can automatically, no questions asked, become ranked #1. Here is some things to keep in mind. NOONE HAS AN IN WITH GOOGLE!!! Google’s main purpose is to enhance the user experience by providing organic, relevant results. The search engine is so advanced with technical algorithms to ensure tha the top results are placed. Since the results are solely based off what the algorithm thinks is the most relevant, there is no way to guarantee results. I can almost assure you, that if you purchase SEO from a person who says these, you are getting ripped off!


Tip #2 – Too Cheap or Too Expensive

Beware of getting services from sites like Elance, Odesk & FreeLancer. Many SEO companies that post their services on these sites are relatively cheap. You can assume that if you are quoted at a low price, the quality of the work will be low. The same goes for ridiculously over price SEO. A company that is charging a substantial amount of fees should not be looking for work on these freelance websites. If someone’s price does not fall in line with other SEO companies, this should ring some alarms. If a SEO company wants to charge you $200 per month to do their natural SEO, how much time could they actually be spending? Are they just? To do natural SEO right, analysis needs to be done on a regular basis and original content must be continually developed. This is not possible within just a few hours every month. Conversely, there are SEO Companies that way overcharge. I have heard some big $$ numbers for monthly SEO. If you are a big company with a big site, you may need to pay a fair amount for SEO. Just make sure you know what is actually being done each month and that the tactics are all white hat.


Tip #3 – Massive Search Engine Submissions

"We will submit your site to 1,000 search engines!" You see it in almost every SEO claim. Big deal. This is something that is simply not worth paying for. Your site will not be relevant to the "1,000" micro-‐market search engines that few people use anyhow.

The truth is, a well-‐done site does not even need to be submitted to the major search engines.

In fact, Google, Yahoo, MSN, advise that frequent or over submitting to search engines will hurt you. And, submitting your site does not speed up the process or guarantee it will be picked up.

Think of site submission as sending a post-‐it note to Google to stick on their wall of millions of "to visit" websites.

Besides, there are so many free services online to one-‐click submit to multiple search engines you can do it yourself for free in a matter of seconds. (But I recommend against this!)


Tip #4 – Lack Of Communication

This is one that really ticks me off. The day before writing this report, I spoke with a cleaning contractor who told me that a previous SEO company charged them thousands of dollars per month, practiced bad SEO tactics, and then disappeared. This happens way too often and I wish I had the power to put an end to it. If you can’t get in-‐touch with your SEO expert, you have a serious problem. This is more common among huge SEO companies, that have over 100 employees. To them, you are just a number in their computer system. I know this because I was paying these guys at one point. This means that you are not priority! It is usually when you threaten to cancel services that they reappear, blame the lack of communication on a technical difficulty and request an instant meeting. Even if you fall off their client list, it won’t be a big deal to them because they charge so little that they will have another unsuspecting customer in no time.


Tip #5 – Long Term Contract

Long-‐term SEO contracts should make you turn and RUN. SEO results CANNOT be guaranteed (see tip#1). SEO takes time, but if you’re not seeing results after 3 months, you should be able to stop paying for a service that is not producing ROI. I talk to companies all the time that are in one-‐year contracts that they can’t get out of and they hate their SEO Company. No results, no returned call, no evidence of any actual work being completed, but you can’t cancel the service. Good SEO companies will go month to month giving you the ability to cancel at any time. They know they are on the hook to provide results or their contract will be canceled.


More Quick Tips

I initially only planned to do 5 tips but while writing this, the ideas were flowing. Below you will find some more quick tips to help you figure out if You are being ripped off. #6 -‐ SEO Company has Proprietary (Secret) Tactics and Techniques They Won’t Share. If they can’t properly explain what they are doing for you, it is most likely that they are using black hat methods that will only lead to penalization. #7 -‐ SEO Company ONLY uses their Custom Analytics Reports. Many SEO companies provide their own analytics tracking software. You should bewre of this because there are many time where the figures can be manipulated to show a traffic increase. #8 -‐ SEO Company has High Pressure Tactics and Threaten You. Surprisingly, this actually happens. If you want to cancel services, many companies will actually threaten you, saying that your website will suffer if you decide to cancel services. #9 -‐ SEO Company will NOT Let You Talk to the Actual SEO Specialist. Do you talk to the salesmen, secretary or the SEO guy? I know that if I wanted work


done on one of my sites, I would like it to talk to the person who is doing the work. #10 -‐ SEO Company Limits the Number of Keywords You Can Target. Why have a limit to the number of keywords. If I could get you ranking for 100 keywords in the first month, that’ll be amazing. And I sure as hell wont charge you an extra fee. Just an amazing testimonial! J

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SEO Ripoff Report - SEO Services New York