The Power of Storytelling is not just an ingredient in an Oscar winning movie, it's a vital, creative cog in the business of building successful brands. Share you story, enhance your reputation and grow your business. I can show you how.
Citation preview
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
Share your story,
admin
Typewritten Text
admin
Typewritten Text
Enhance your reputation and grow your business.
admin
Typewritten Text
admin
Typewritten Text
Find out how I do it.
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
!"#$%&'()*"+'$()$,&-$-)&+$
.)&$#/!($0")01"$()$%)*"$()$
it can be unproductive.
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
What you need is an effective and inexpensive way to make your products and services more visible to the people who want to buy them.
admin
Typewritten Text
I do this through storytelling.
admin
Typewritten Text
The more stories you tell, the more opportunity you will have to connect and build relationships, which will help you get new customers, enhance your reputation, grow your business and take your big ideas to an even bigger stage.
admin
Typewritten Text
That's what I do and here's how it works... in four easy steps.
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
Before I can tell your story I like to truly understand you and your business. Your motivations, your goals, your desires, the challenges you face, the innovations you've made, the innovations you'd like to make, where your business is and, most importantly, where you'd like it to be. All the pieces that fit together to create your story.
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
In short, you talk, I listen.
admin
Typewritten Text
admin
Typewritten Text
strategic
admin
Typewritten Text
admin
Typewritten Text
Once I have a clear and complete picture of you and your business I'll devise a strategy to share your story as effectively as possible to meet your goals. I'll help identify your key stakeholders and where they hang out online. What they read, who they engage with and who influences them. I'll select which parts of your story will resonate most strongly with them and devise a plan to communicate it to them.
story.
23456!"#7346458 !"# !"#
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
The next step in the process is crafting your story.
admin
Typewritten Text
I'll capture your story and present it in a clear and concise way and ensure it's expertly crafted for its targeted channels. Whether it's a press release, a blog post, a magazine feature, a Tweet, a comment piece, a video, a Facebook campaign... I'll tailor the content to make your message as effective as possible.
admin
Typewritten Text
story.
SHARIN
G YOUR STORY SOCIALLY
admin
Typewritten Text
Once your story has been written I then share that content across the targeted digital channels. Maximising the reach of your story and ensuring it's seen by as many of your key stakeholders as possible. Once it's been shared, I'll monitor social networks and respond to any comments it receives.
admin
Typewritten Text
Suddenly people are finding out about your products and services. Your story is flowing through the social web and you are being connected to future customers... guaranteeing you and your business a brighter future.
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
If you'd like to hear more about how I can do this for you, contact me today. I'd love to hear from you.
admin
Typewritten Text
admin
Typewritten Text
Keele Centre Three Mile Lane Keele Staffordshire ST5 5HH
admin
Typewritten Text
admin
Typewritten Text
admin
Typewritten Text
tel 01782 338940 mob 07795 037628 email [email protected] web www.philshirley.co.uk tweet me @philmshirley Find me on facebook-philmshirley connect with me at LinkedIN-philshirleypr
