Social Media Marketing &

SEO Success

Guillaume Slama Marketing Consultant Marketing Mad

by

Introduction

Search engine optimization or how to bring your website up in search result?

Social media , the way to open your business to the world

Internet has changed, did your website follow ?

A few figures to start with:

70% of them use it everyday

78.6% of the US population Is

ONLINE 88% of the Internet search

are made through

Google

Facebook: 1 billion users YouTube: 800 million users Twitter: 500 million users Google+ :340 million users

Social Media Users There are 144 billion emails sent every day

Search Engine Optimization: How it works? SEO is the process of affecting the ranking of a webpage on Search Engines (Google, Yahoo, Bing)

Objective: To bring more traffic to a website, by improving the 4 traffic sources (organic, referral, paid, direct search)

How does your ranking affects your business?

A good SEO allows your website to rank better, and by doing so, it increases your visibility.

94% of Google users only see the websites on the first page of the results

6% of Google user go to the second page of results

The first 3 results of the first page receive 58.4% of all clicks from users.

A good ranking means popularity.

How can I improve my SEO?

Website

Blog

Social Media

Paid traffic

Referral

What are the Social Media? Social Media are websites and platforms allowing the user to share ideas and contents with other users

Facebook, Twitter, Google+, Pinterest, Instagram, Tumblr, FlickR, Snapchat etc…

77% of Facebook users said that they interact with brands on the website

Are Social Media good for my business? Social Media are the cornerstones of an online strategy

It gives you the opportunity to tell more to your customers and prospects about your business

Social Media activity will improve your SEO.

It will increase your online reputation.

Conclusion

Sales

Thank you…

Follow us on:

Marketing Mad