To Whom It May Concern,

Based on sixteen years of experience in management in various fields of business development, marketing, digital marketing, graphic design, branding and sales, I believe I am enthusiastic and professional manager who can lead a successful team work.

I have B. Sc. of Applied Arts in “Printing , Publishing & Packaging”, Accredited Master of Business Administration (MBA) in marketing & Diplomas in Digital Marketing.

I am quick to grasp new ideas and concepts, with good analytical and problem solving skills as well. I can keep my standard level of performance under stressful conditions.

I am able to work well on my own initiative and can demonstrate the high levels of motivation required to meet the tightest of deadlines.

I possess a strong ability to perform effectively. In a strive towards new challenges, and with the application of my skills in the various fields integrated with soft skills such as leadership, management and creativity, I constantly try to Update myself and my team.

I am seeking an opportunity in a well-established and reputable organization which is the perfect environment for breeding productivity and success. I believe joining your organisation will be fruitful to both sides.

I appreciate your time to look at my resume below. Please don’t hesitate to contact for further enquiries

Best regardsTamer Abdulbaky

Brief Summary

Tamer AbdulbakyOver 16 years experienced in Advertising, MBA in Marketing & diplomas in Digital Marketing.

• Up and Running with Snapchat• LinkedIn Lead Generation 2016• Grow your audience - YouTube• Twitter Marketing• Social Media Management Workshop• Online Advertising Workshop• Mobile Marketing• Digital Brand Strategy• Search Engine Optimization diploma (SEO)• Social Media Marketing diploma• Marketing Management• Projects Management• Effective Teamwork• Effective supervision• Web Design Diploma • Prepress Standardization According to Process Standard offset (PSO-ISO 12647)

Courses:

• 2016 - 2017 Google Analytics

• 2016 - 2017 Google AdWords Fundamentals

• 2016 - 2017 Google Search Advertising

• 2016 - 2017 Google Display Advertising

• 2016 - 2017 Google Mobile Advertising

• 2016 - 2017 Google Video Advertising (Youtube Ads)

• 2013 Mini MBA “Business Administration & Management”

• 2013 Marketing

Certifications:

• 2015 Master of Business Administration (MBA) “Marketing”

• 2001 B. Sc. Applied Arts “Printing , Publishing & Packaging”

Education:

• 2015 - Present Digital Marketing Consultant Freelance “Egypt - KSA”• 2016 - 2016 Senior Digital Marketing Strategist Yellow Media - Yellow Page Company “Egypt” • 2014 - 2016 Digital Marketing & Graphic Instructor YAT Learning Solutions “Egypt” • 2015 - 2016 Executive Manager Global Techniques “Egypt”• 2013 - 2015 Digital Marketing Manager BrainShow Advertising “Egypt”• 2003 - 2013 Development Operation`s Head “Design & Digital Marketing” ALYAUM Holding Group “KSA”• 2007 - 2013 Creative & Marketing Consultant “Part time” Bon Cafe “KSA”• 2002 - 2003 Graphic Designer & Colour Separation Specialist Colour Tone “KSA”• 2002 - 2002 Graphic Designer Al-Arbi Graphic “Egypt”• 2001 - 2002 Sales Rep. Global Techniques “Egypt”• 2000 - 2001 Graphic Designer Docutech - Zerox “Egypt”

Career Record:

• Adobe Photoshop• Adobe In Design• Adobe Illustrator• Adobe Flash• Adobe Muse• Adobe Dreamweaver• Microsoft Office• Mac & Windows

Computer Skills:

+966 53 77 915 77

tamer_baky@hotmail.com

1 - 7 - 1978

Egyptian

Riyadh - Saudi Arabia

Transferable Iqama

Married

Spoken languages:Arabic : NativeEnglish : Very Good

Portfolio:

www.tamerbaky.com

Detailed Resume

Tamer AbdulbakyMobile: +966 53 77 915 77E-mail: tamer_baky@hotmail.com

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Personal Data:Date of birth : 1 - 7 - 1978Nationality : EgyptianAddress : Saudi Arabia - Riyadh “Transferable Iqama”Marital Status : MarriedMilitary Status : Exempted

Education:

Degree : B. Sc. Applied ArtsMajor : Printing , Publishing & Packaging Univ. : Hellwan Univ. - Faculty of Applied Arts - EgyptYear : 2001 Description : Photo Technology, Plate Making Technology, Printing Technology, History of Arts,

Aesthetic, Design, Raw Metrial Technology, Production Technology, Coasts and Contracts, Production Management, Specialized History, Training, Electric Engineering, Life Drawing, Language, Design Principles, Geometrical Prespective, Mathematic, Optical, Still Life Drawing, Physics, Chemistry, Descriptive Geometry, Geometrical Drawing, Calligraphy, Natural Elements, Historical drawing, Free Prespective, Forming

Certifications:• Google Analytics Google Partners (May 2016 - Nov 2017)• Google AdWords Fundamentals Google Partners (Jan 2016 - Jan 2017)

• Video Advertising (Youtube Ads) Google Partners (Jan 2016 - Jan 2017)

• Google Search Advertising Google Partners (Mar 2016 - Mar 2017)

• Google Display Advertising Google Partners (Mar 2016 - Mar 2017)

• Google Mobile Advertising Google Partners (Mar 2016 - Mar 2017)

• Mini MBA - Business Administration and Management Cairo Uni. - Egypt 2013(Accounting, Leadership, Marketing, Negotiation, Project Management,Quality, Sales & CRM, Strategic HRM, Strategic Management and Microeconomics)

• Marketing - Chicago Institute of Business - 2013

Degree : Master of Business Administration (MBA)Major : Marketing Univ. : AABFS (The Arab Academy for Banking and Financial Sciences)Year : 2015 Description :Scientific Research Methodology, Feasibility Studies and Projects Appraisal, Advanced

Management Information Systems, Quantitative Methods, Advanced International Business Management, Advanced Strategic Management, Electronic Business, Central Banking and Money, Investment Management, Advanced Financial Management, Advanced Strategic Marketing, Advanced Consumer Behavior, Advanced Services Marketing Management, Advanced Marketing Researches.

Career Objective:I am looking for managerial position within media & Adv. sectors.Iam therefore keen to find a new and suitably challenging role within an International organization.

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Digital Marketing Consultant «Freelance»

Date : January 2015 to to present “Egypt & KSA”

Job Description:• Helping companies to grow their business & achieve their objectives through Digital Marketing Strategies

• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns

• Design, build and maintain our social media presence

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• Identify trends and insights, and optimize spend and performance based on the insights

• Brainstorm new and creative growth strategies

• Plan, execute, and measure experiments and conversion tests

• Collaborate with internal teams to create landing pages and optimize user experience

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

•Create design, maintain and corporate identity materials and commercial printing.

•Think creatively to produce new ideas.

•Develop graphics and layouts for product illustrations.

•Using innovation to redefine a design brief within the constraints of cost and time.

•Proofreading to produce accurate and high-quality work

Senior Digital Marketing StrategistYellow Media - Yellow Page Company (Cairo - Egypt)

Date : May 2016 to November 2016

Job Description:• Develop and maintain Digital campaigns to meet clients goals.

• Campaign analysis to be on top of the Strength & weakness of each campaign.

• Optimize Digital Campaigns to reach the maximum benefits of each campaign.

• Explore and Identify ways to develop business strategies and marketing campaigns to achieve clients goals.

Digital Marketing & Graphic Instructor «Freelance»

YAT Learning Solutions (Cairo - Egypt)

Date : March 2014 to November 2016

Job Description:• Training on Social Media Management

• Training on how to optimise websites to Search engines “ SEO “

• Training on Online Advertising “Google Adwords, Facebook, Instagram, Twitter & LinkedIn”

• Training on design programs (Adobe Photoshop, Adobe Illustrator and Adobe InDesign)..

Career Record:

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Executive Manager

Global Techniques (Cairo - Egypt)Date : April 2015 to April 2016Reporting to : ChairmanJob Description:

• Increase management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.

• Develops strategic plan by studying technological and financial opportunities; presenting assumptions; recommending objectives.

• Accomplishes subsidiary objectives by establishing plans, budgets, and results measurements; allocating resources; reviewing progress; making mid-course corrections.

• Coordinates efforts by establishing procurement, production, marketing, sales, and technical services policies and practices; coordinating actions with corporate staff.

• Build company image by collaborating with customers, government, community organizations, and employees; enforcing ethical business practices.

• Maintain quality service by establishing and enforcing organization standards.

• Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.

• Contribute to team effort by accomplishing related results as needed.

• Define the vision and goals of the entire company by implementing policies and procedures, and by establishing budgets.

• oversee personnel decisions, such as hiring and firing, and also compensation. Managing contracts and negotiations, as well as analyzing data to make the best business decisions

• Monitoring and measuring Company team performance to ensure that goals are met.

• Preparing forecasted budget for the entire company.

• Continuous risk assessment and readiness to implements other alternative plans facing unexpected market trends and competitors tactics and tricks

• Increasing profit and lowering cost by making the best use of the current resources and developing the current infrastructure.

• Determine annual and gross-profit plans by forecasting and developing annual sales quotas

• Establish and implement departmental policies, goals, objectives, and procedures, conferring with board members, organization officials, and staff members as necessary.

• Develop and implement product marketing strategies including advertising campaigns and sales promotions.

• Oversee activities directly related to making products or providing services.

Career Record:

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Digital Marketing Manager BrainShow Advertising (Cairo - Egypt)Date : September 2013 to March 2015Reporting to : General ManagerJob Description:

• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns• Design, build and maintain our social media presence• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)• Identify trends and insights, and optimize spend and performance based on the insights• Brainstorm new and creative growth strategies• Plan, execute, and measure experiments and conversion tests• Collaborate with internal teams to create landing pages and optimize user experience• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

• Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews, preparing and completing action plans, implementing production, productivity, quality, and customer-service standards, resolving problems, completing audits, identifying trends, determining system improvements, implementing change.• Accomplishes marketing and sales objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching and counseling.• Meets marketing and sales financial objectives by forecasting requirements, preparing an annual budget; scheduling expenditures, analyzing variances, initiating corrective actions.• Determines annual and gross-profit plans by forecasting and developing annual sales quotas• projecting expected sales volume and profit for existing and new products, analyzing trends and results, establishing pricing strategies, recommending selling prices, monitoring costs, competition, supply, and demand.• Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs, developing field sales action plans.• Identifies marketing opportunities by identifying consumer requirements, defining market, competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business, establishing targeted market share.• Sustains rapport with key accounts by making periodic visits,exploring specific needs, anticipating new opportunities.• Provides information by collecting, analyzing, and summarizing data and trends.• Protects organization’s value by keeping information confidential.• Updates job knowledge by participating in educational opportunities; reading professionalpublications; maintaining personal networks; participating in professional organizations.

• Accomplishes marketing and organization mission by completing related results as needed.

Career Record:

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Development Operation`s Head “Design & Digital Marketing”ALYAUM Holding Group for Press, Printing & Publishing (KSA)Date : August 2003 to August 2013Reporting to : Executive Manager

ALYAUM Holding Group for Press, Printing & Publishing: It has Grand Commercial Press and many branches around the Kingdom and all over the World.Specialties Press, printing, marketing, advertisingIt is a Press establishment in KSA issue many issues such as:

• ALYAUM Newspaper: Daily Newspaper

• ALMOBAWABAH Newspaper: Free weekly classified Newspaper

• RAWNAA : The first company in the media specialist in the Kingdom of Saudi Arabia

• ALYAUM Printing Complex

• ALYAUM Center for Training and DevelopmentJob Description:• Building and developing design strategy by creating design marketing annual plan.• Building creative design by locating, developing the designs according the market needs • Analysing market strategies, defining requirements advertising and evaluating new opportunities by determining the priorities.• Identifying ideas by researching markets and related events, publications, and ads.• Managing campaigns designs and Ensuring design quality and that design directives are followed.• Developing new products design according to market needs and enhance service level.• Preparing forecasted budget for design departments in my media house, commission and incentive annual plan.• Monitoring and measuring design team performance to ensure that goals are met.• Continuous risk assessment and readiness to implements other alternative plans facing unexpected market trends and competitors tactics and tricks• Improving the information systems to enhance business processes and policies in conjunction with the company goals, vision and mission.• Improving data base cycle reporting and document management information flow.• Preparing annual training plan and evaluating the performance of the current and new design staff (junior designers, senior designers and design managers).• Increasing profit and lowering cost by making the best use of the current resources and developing the current infrastructure.• Training design team on design programs (junior designers, senior designers and design managers).• Responsible for managing the website and social networking sites

Projects:• ALMOBAWABAH Website• ALMOBAWABAH Company Profile• ALMOBAWABAH Corporate identity

Honors & Awards- One of the Best employees 2008- One of the Best employees 2012- A letter of thanks and appreciation and reward from General Manager 2009

Career Record:

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Creative & Marketing Consultant «Part time»Bon Cafe “Coffee Company” (Jeddah - KSA)Date : August 2007 to August 2013Reporting to : General Manager

Job Description:•Making market research to be the direction for our marketing plan.•Build the marketing strategies to be fitted to our target market.•Create and develop the marketing plan.•Develop and execute the marketing calendar.•Develop the positioning strategy to be applied in our target market.•Develop the concepts and promotional ideas•Manage the marketing budget.•Product analysis.•Competition analysis.•Create design, maintain and corporate identity materials and commercial printing.•Think creatively to produce new ideas. •Develop graphics and layouts for product illustrations. •Using innovation to redefine a design brief within the constraints of cost and time.•Proofreading to produce accurate and high-quality work•Managing the movement of products in the market in accordance with company policies and procedures.•Developing new products according to market needs and enhance service level•Developing Sales Plans for the sales Department

Graphic Designer & Colour Separation SpecialistColour Tone “Colour separation & Design Center” (Jeddah - KSA)Date : August 2002 to June 2003

Graphic DesignerAl-Arbi Graphic “Colour separation & Design Center” (Egypt)Date : February 2002 to June 2002

Sales Rep.Global Techniques (Egypt)Date : April 2001 to January 2002

Graphic DesignerDocutech - Zerox (Egypt)Date : July 2000 to March 2001

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Skills & Experiences: • Excellent negotiation, consultative and relationship management skills• Plan and execute all web, SEO/SEM, marketing database, email, social media and display

advertising campaigns• Good analytical and problem solving skills • Able to think “ outside of the box ”• Team leadership, coaching, motivation and development• Calm, controlled and focused under pressure• Assured, credible and persuasive negotiation skills• Continuous risk assessment and readiness to implements other alternative plans• Develop the concepts and promotional ideas• Create and develop the marketing plan.• Advanced use of all design related programs either in MAC or PC i.e. Photoshop, Illustrator,

InDesign ....etc.• Ability to create and produce graphic materials using a range of media, methods, techniques,

and equipment.• Advanced skills in the utilization of specified computerized graphic design programs.• Ability to analyze graphic and technical information and create interpretive illustrations. • Advanced and technical knowledge of printing and production processes and techniques.• Ability to analyze and interpret user graphic requirements. • Strong interpersonal skills and the ability to effectively communicate with a wide range of

individuals and constituencies in a diverse community.• Advanced skills in designing the magazines, the books and the newspapers• Training on different designing programs

Computer Skills:• Adobe Photoshop• Adobe In Design• Adobe Illustrator• Adobe Flash

• Adobe Dreamweaver• Adobe Muse• Html• Css

• JavaScript• Adobe Acrobat• Quark Express• Corel Draw

• Macromedia Freehand• Adobe Page Maker• Microsoft Office• Mac & Windows

Courses:• Up and Running with Snapchat• LinkedIn Lead Generation 2016• Grow your audience - YouTube• Twitter Marketing• Social Media Management Workshop• Online Advertising Workshop• Mobile Marketing• Digital Brand Strategy

• Search Engine Optimization diploma (SEO)• Social Media Marketing diploma• Marketing Management• Projects Management• Effective Teamwork• Effective supervision• Web Design Diploma • Prepress Standardization According to Process

Standard offset (PSO-ISO 12647)Spoken languages:Arabic : NativeEnglish : Very Good

Portfolio:www.tamerbaky.com