What is the one thing that you must get right when building a brand?

Social Media

The One Thing You Must Get Right When Building a Brand- by Patrick Barwise and Seán MeehanFrom the Dec’ 10 issue of Harvard Business Review

Based OnINNOVATION

“Social media is the ultimate equalizer. It gives a voice and a platform to anyone willing to engage.”-Amy Jo Martin

Social Media

NETWORKING

SITES

1.72 hours daily

Facebook – the USD 100 bn social network!•

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“You can’t tiptoe into social media. You have to jump into the pool. People have a natural fear of it. But the scary part is not being there. Your customer is already there.” – Dave Saunders, madisonmain.com

The Consumer Buying Process

Masters of Social Media Marketing

Thank YouCreated by Ashutosh Rungta, IIT Roorkee, during an internship by Prof. Sameer Mathur, IIM Lucknowwww.IIMInternship.com

References:All images have been taken from Google image search and do not violate any copyrights.